– Joe.
– [India] “In a tactic-obsessed world, “how do you hammer home the
truth that WineLibraryTV “succeeded because of you,
not the daily videos?” – Interesting. So Joe’s saying that
the daily consistency, which seems like a proxy to success, isn’t the reason it was successful. It was more of me and my talents. Joe, I think the answer
is they’re both correct. I mean, I would totally disagree with you that, I mean, I lived it. If I had quit after the nine-month mark, it was me, I did it. A lot of things would be different today. That just wouldn’t have
been a foundational piece of my narrative. I wouldn’t have broken out into Web 2.0 culture, which would then not have allowed me to be a top-25-follows
person during that era. Would have not allowed me to network in South by Southwest and meet all the founders of the future
most important companies. There’d surely be no opportunity in 2008 to have dinner with Zucks at South by, wouldn’t have been asked. So, you know, I think that yes, and I’ve said it a bunch of times, no marketing and no tactics will help you if your product is shit. If I wasn’t good enough, I could still be doing the episodes. There’s plenty of people that do. I mean, you can go watch
on YouTube right now someone who’s been putting out videos everyday for the last seven years and still has 8,000
subscribers and isn’t getting any traction cause they’re
just not good enough. And being good enough is
the variable, number one. But to downplay the
consistency of the work ethic. And look, I’m feeling it now
with the #AskGaryVee Show. You know, in London, seven selfies. Right? Seven people, I’m
literally walking the streets, “Gary, Gary,” I’m feeling
much more brand equity because of the content
that I’m putting out. And, honestly, I’m feeling it a lot more over the last 60 and 90 days than I did over the first year of this show. Like, momentum is a real thing. Even the Jets game. We were up 27 to 7 and then it started getting a little hairy cause for the last 18, 20 minutes Miami basically had the momentum. We held on. Momentum is real. In sports and in life and in business. And the only way you gain momentum is by putting down the foundation of work that gives you the chance for momentum. So momentum just doesn’t
come out of thin air. It’s a play, it’s a
moment, it’s consistency. It’s putting in the work and so Joe, I don’t pound that home because I think both matter quite a bit. But yes, you know, no marketing solves a bad product. – [India] From Samantha.
– [Gary] Samantha.

– So, (chuckles) my mum started a clothing business a few years ago. – Okay. – A kids’ clothing goods business.
– Okay. – So, she wants help building our brand, but then, the selfish part of
me is focusing on my business, viewing myself as a
entrepreneur and whosoever. – Yes. – How do I balance my
self-desire with my real desire to help my family and help
my mum do what she’s doing. – That’s a great goddamn question. So, a couple quick questions. Is your mom, since she just
started, so, small business? – Yes, quite small business, quite small. – So, I would tell you, Danny, that you got something really going for you. Here it comes, guys, get ready. How old are you? – 21.
– 21, perfect. Kinda thought that’s where we were going. Danny, most people, so,
one thing that’s really pissed me off about London so far, is I’ve been running around to meetings, starting at 4 PM, there’s been
millions of people at pubs, and, I’m like, are these people working? If you follow me on Snapchat, you’ve already seen what, I’m angry. So, anyway, taking a step back, you’re 21. You can stay up 18 hours a day. I know that you ran out
of, like, class right now to be here, so I guess you
gotta balance some school hours. But, how many, how many,
I mean, you got hours. – Yeah, hours.
– Right? So, I work two full-time jobs every day. I work 18 hours a day,
that’s nine hours every day. That’s more than a lot
of you work, in half. A lot of people who are watching right now don’t even work nine hours. I work 18, that’s two. So, I think you can do both. – Cool. – You just hafta go to less
pubs, go watch less football, as you call it, soccer, you
just hafta to less shit, like, stop chasing the girls, or whatever. You just gotta, you gotta
work, if you want it. And, if you don’t, what
you gotta do is figure out what balance you gotta do, and
whether it’s 60/40 or 50/50 or 90/10, for your mom, for you, whatever you break it down
to, the way to really fix it is by more, having more hours. You know what I mean?
– Yeah. – And so, I’ve been able to
solve a lot of my concerns, my ambition, my work-life balance, on just doing more hours to a net score.

“I’ve been hustling since the age of 14.” “I now work 12, maybe 15 hours a day.” “I love what I do, but
sometimes I fear my drive” “works against me,
particularly when it comes to” “getting in the way of
relationships with friends.” “How do you deal with that?” “I can’t switch off.” – Yeah, I mean, this is something
I struggle with as well, I mean when you’re on 24/7-365,
it’s difficult to shut down, it’s difficult to
change from in the zone to in the zone, I don’t, and it works in reverse, too,
and I’m sure, right, like right now it’s hard for
me to re-trigger back into the work zone off the high of the sports brain
that I was rolling with over the weekend. Look, I think that actions speak louder than words. And if these relationships matter to you, you’re gonna figure out how to hack and figure it out. It’s as simple as that, there’s
just nothing else to say. Hello. And so, you know, you’ve got to put in the work. You’ve got to learn how
to shut down, I mean sometimes it takes
an hour, two hours, three hours, four hours. Maybe some sort of routine, you know working out has been a good transition period for me, you know. That’s worked for me in the past, or in the recent times. Something that lets you transition. Or what I tend to do… Hey, little man… – Oh, sorry. – No, no worries. I think that another thing that I did that was kind of strategic was I rated and ranked my relationships and then when I was segueing
into off of work mode into a weekend or the holidays, I would actually schedule meetings according to what I thought of them, so like, my mom would be later than maybe a solid friend. Because then I’d feel
like I was in the rhythm of that zone, so. I think you’ve gotta hack
and make it work for you, but your actions are louder
than your words, meaning you can’t have the excuse
of, “My brain is always on.” It means that you’ve chosen your business, your entrepreneurship and your ambition over those relationships. Which, by the way, and this is not super popular, I find that to be okay. I don’t think it’s noble. I don’t think it’s nice. It’s just a reality. And there’s a lot of people that do it. You know, especially as you look higher and higher up the pyramid. You look at the Oprahs and the Michael Jordans. You know. These are the choices
that people make, and so I think you’ve gotta make yours, and I think that you
need to live your life and not take the judgment
of all these people. However, you know, just accomplishing your goals, the monies, the sports teams, whatever they are, to have that by yourself,
and not to share that with the people you love the most, I think is a fairly lonely
place, and you need to keep that into serious consideration. – [Voiceover] Sahil asks,

– Hi, Gary. This is Nick Folk from the New York Jets.
– [Gary] Kicker. I’m just wondering what are
the few things I can do now to prepare for business after football. – So, Nick, I think similar to B Marshall, there’s a lot of networking aspects. But the other thing I
think you could be doing especially during the off season. Let’s talk about another thing real quick. Right now we’re very focused on the Browns and the season. Guys, all of you, let’s not
worry about these answers. We can focus on that in
February, March, and April. Let’s get really focused on football, but I got your back Coach Bowles. But, Nick, I think one of
the things that you can do is start becoming a
practitioner and an executor in the place that you’re passionate about. You know, you’re gonna kick
out of football at some point, and what’s gonna happen is you’re gonna want to go and do something. Being good at that actually matters. If you’re passionate about music, or you want to start a music app, downloading all the music
apps, reading about music apps, engaging with people and talking
to them about music apps. To me the advise here, and for everybody’s who’s
watching in the Vayner Nation, is listen way too any
people want to be something versus actually putting in the work to be a practitioner for it. And a lot of you are jumping
into things, by raising money, by quitting your jobs, by
putting your other asset the one you have most,
which is your time between 7 p.m. and two in the morning, into something without prepping for it. The amount of people that are
jumping into the cold pool of business without warming up, right? The amount of people just hitting the court without stretching. The amount of people that are
just jumping into business, doing no prep work. By the time I was 22 years
old to run my dad’s business, I’d done eight years of
real prep work, right? By the time I started VaynerMedia, you know this thing? It’s not winning by accident. It’s winning, because 2006, three, four years of
being just a social media personality and practitioner,
15 years being business. I’ve put in the work. You can’t run a marathon cold. All five of these phenomenal athletes, they didn’t just roll out of bed, this Sunday morning coming up, and play. They’ve been in mini camp,
they’ve been in training camp. They’ve been prepping, they’ve
been studying the film. I hope you guys are studying the film. They’ve been getting ready for this game. And, so, way too many
of you entrepreneurs, and, Nick, the thing that
way too many athletes take for granted, and celebrities, and other people that
transition other things is like cool, you just think because
you were a great kicker in the NFL, you’re gonna
be a great entrepreneur. It’s not just how it works. You’ve got to put in the work. And, so, I would say to you, and this is why I broke up
you and Brandon’s questions similar points of view. Brandon and Nick, it’s
about not only networking and having relationships, but then you’ve got to be
able to bring tangible skills to the table. And, so, that’s what I
would be doing, Nick. Now, getting deeper into your studies on the thing that you
want to be doing post NFL. There’s just no, there’s
no better show for me

– Gary, out here driving in the country. It’s super beautiful. I have a question for you, and my
– Is he driving and recording?
– Question is for someone
– I’m not happy with that kid. – Like myself who didn’t grow up learning tons of discipline like you did, how would I go about starting to learn the discipline that you
use to hustle and grind the way you talk about doing all the time? I can’t seem to get myself to commit. What do I need to start doing to learn to discipline myself like you do? – Two things Caleb. First of all, three things, please do not record while driving ever again in your life. Please God please. Number two, by the way, I know some people jump in and be like Gary, you did a car selfie the other day. – Yes, at a red light. Hardcore red light and
even that’s not great, because you never know if somebody is coming to drill you, but where you going anyway? Nonetheless, two things on the discipline. It is learned behavior. You just have to start doing it. It’s just learned behavior. You have to start doing it. There’s nothing else. You have to start doing it. Now the question becomes
it’s a chicken and egg game. I think the only way
you can learn to hustle and work this hard is
by actually loving it. I could never do anything I don’t love at this rigor and vigor. It’s just impossible. It’s impossible, and so figuring out what you love to do and then just making it learned behavior. I would tell you my team here, I know all of them, I’ve watched them all in a short period of time. They’re all faster than they used to be. They’re faster. Learned behavior. The speed at which my team works even versus the way, India can probably speak to this the best, even to the speed that VaynerMedia works which is every person that comes to Vayner is like this company is fast, but the way we work is even faster. It’s just the truth. It’s learned behavior. You can get faster, you can work harder, but it’s learned behavior. The only way to really do it is you gotta love it. That’s it. It’s real simple. It’s really, that’s the
answer in my opinion, one man’s point of view. – [Voiceover] Chad asks,
“With everything that you do,

I don’t love this question,
to be honest with you. I think that there’s 17,000 ways to make supplementary income. You can babysit, you can
collect cans on the street and return it for deposits,
you can go garage sale-ing and flip it, you can to all the
freelance sites in the world and do your thing if
you can design or video, you could become an
Uber driver, you can mow fuckin’ lawns, like what kind
of question is that, India? I think the answer to that question is, the way you make supplemental
income is to put in work. – [India] I thought you were
gonna tell ’em to quit school. – You can quit school, too, but I mean, that question stinks. It’s a stinky question, and
I’m sorry, I know you watch the show, I love you, I love you. This is straight tough love. It’s a mentality thing,
not a tactical thing. There’s eight billion ways to make money, we’re in god damn America. Or, if you’re not, 98% of the countries in the world, you can make money. Go work at McDonald’s. – [India] From Perth Champagne Club,

I kinda been keeping up on
Facebook and your Twitter and I saw where people were struggling with identifying your passion as opposed to calling it cockiness. You know, along with
passion comes confidence and I understand that well
’cause I’m the same way when it comes to what I do. I was just wondering,
how do you handle that? It’s something that I’ve
dealt with my whole life. Where most, some people don’t understand that your love for
something or your passion for what you’re doing, it shines through and people have a hard
time understanding that. So I wanted to know what is
that you do to cope with that? What is it that you do
to try to help people better understand that? And I think that can also
help take me into next level. To the next level in what I do and I wanna just find out how
it is that you handle that. Look forward to hearing
back from you, thank you. – All right, world champ,
Draymond Green on the show. Staphon, you must — – [Staphon] No, it’s a great day. (laughs) – Thanks Draymond. I think, you know– First of all, thanks
for watching the show. Show. (laughs) I have a feeling and
I’ve watched from afar how you’ve been handling this as well ’cause you’ve clearly established yourself especially with the Golden State Warriors run to a championship this year. A lot more people are aware of you and you definitely come with a
lot of confidence and bravado And really interesting, right? Your story connects with me because you’re an undersized, power forward
who sometimes guards centers in the NBA and now, I just
read an article the other day that everybody in the
off-season is talking about finding their
Draymond Green in the NBA. That you’ve been
mentioned more than LeBron this off-season about
how small ball can work. You’ve literally, through
self confidence, perseverance I also know a little bit about
how your mother raised you so I caught that part of your narrative, that’s interesting to me. I think we actually connect pretty well. As a matter of fact, I
actually think that you and I should play one on one. (laughs) In an episode of the #AskGaryVee Show. Just to see if it’s humanly
possible for me to score a point I think this is one of
the things that I love about people that think
they can play NBA players on one-on-one. I actually think that people don’t realize how pretty consistent an NBA player against anybody who never
went past high school level basketball can shut them out 11 – nothing in a one-on-one game. So I would be super pumped
if I could score points with Draymond, that challenge is on. I think you might duck me
because I think you’re scared and you know we’re gonna film it. (laughs) But to answer your question, to answer your question in full. I think you just have to do you and I think that’s what you’re doing. I think I talk about the
truth being undefeated. I’m a 39 year old man. You’re in your 20’s, early, mid-20’s. Early 20’s. I know that you and I and
everybody in this room, and everybody watching
and listening to the show, we all want, we all
think about who we are. Social media’s been
really interesting to me because I think social
media’s been the first tangible expression of how
everybody wants to PR themselves to the world. Even the people that poo-poo it or try to play too cool for school or don’t believe in it, they don’t understand. Subconsciously, every
single piece of content that every person has ever
put out on social media has been absolutely
thought through and is– Not like, you’re thinking about it. It’s been thought through subconsciously. It is the action end
results of a narrative that you’ve been painting in your mind your whole life of who you are. Who you want to be. The ambition that you want. I have outrageous disproportionate want to be considered one of the
great businessmen of all time. And want to be known about how I did it. And they way I treated
people along the way. I am very far away from that. For as much as you guys love
me and as much as they– You have to understand, 99% of the world has no idea who I am. I have still not amassed
the kind of wealth that can give me the halo effect to talk about being a tangible
execution to that level. So, I’m still so far away but I know at 80 my
actions are gonna basically be the result of my wants. And I think you want to be great and you’ve already, at such a young age, hit the apex of your career
so you’ve got a different game than I do but I think
along with, he’s cocky or he’s this or she’s cocky and she’s that comes all the stories behind the scenes that people don’t know. That I’m sure, and I’m not sure. I hope that behind the scenes you’re doing these things for fans. And behind the scenes when
your competitor beats you, even though you’ve put
everything to it, there’s– As much as I hate the
Patriots, as much as might hate that you got knocked
out of the playoffs. Even if you’re kinda sour
about it, and I get sour. If I lose 11-nothing, I
wouldn’t even shake your hand. Even though I’m telling you
to shake that person’s hand in my advice right now.
(laughs) It’s really there, it’s that
respect level to the game. I think as long as you respect the game and respect, and this
something that I think a lot of people struggle with. I respect where I’m at right now. Because it’s the game. I could think maybe I’m slightly behind. I could think I should be
a little further along. I’m just not. And it’s a net net game. I think that you want people
to see you as self-confident not egotistical. You want people to see
that you’re working hard, that you’re not cheap in the trenches. So those actions just have
to be that way, right. They just have to be that way. So for me, I think you just do you and let the chips fall where they may and I have funny feeling you’re okay with what they’re saying along the way as long as you feel good about it. And for me, that’s my game too. Plenty of people say things and I just feel good about it. I feel real damn good about it. ‘Cause I’ll see you. I’ll see you soon and we’ll talk about it.

– Amber says, if you
lost everything today, what’s the first thing
you would do to rebuild? – What would be the first– So the first thing that, you
know, this is a tough question because I’m trying to give you guys the truth in parallel with
what would be valuable. Meaning, what I would
do if I lost everything. It’s an interesting question. There’s two versions of it. I lost everything ’cause
I actually just bet big. Let’s say, for example,
with Snapchat’s last round, I really, really came close to betting the biggest I’ve ever bet. Meaning, if I would lose,
it would’ve really hurt. Hurt as in, like changed my lifestyle. I’ve never made a bet that
would change my lifestyle before and I almost considered it. I didn’t because that’s just
been my consistent theme. And it was funny, I got to
think about that a little bit. I think I spoke or maybe this
is when I spoke to the interns DRock, was this with the
interns when I told them how secretly I did wanna
go to zero, I think it was. So we didn’t do hit this on the show. I’m very comfortable going back to a studio apartment in Queens. Like Rocky VI or whatever the hell it was where he’s like back in the same place. I’m like, yeah. (laughs) Everyone’s like, oh. No, I don’t like Rocky III where he’s got a fucking robot butler. I like Rocky VI where he’s back to zero. Because I’m comfortable in that zone. I’m comfortable in all environments. I’m not comfortable ’cause
it might be tough for my kids and my family and all those things. Let’s make pretend I lost everything, including my name and reputation. Right, because if I was
to lose something today, I’d still have my name and reputation. It’s be interesting
because I would be a zero or really in this bad place and here I am. Am I in a position to dole out advice? One of the things that I think, I think I’ve earned the
ability for you three to listen to me because
unlike, I think the thing that you’re all referring to which is finally
somebody’s saying (laughs) it’s because I’m not just entertaining. It’s not because I read Napoleon Hill and decided to be like
influential on someone. It’s because I actually
did something first and I just happen to
talk about how I did it and then I’m very consistent down the line and then you can figure out
what’s like that with you. And what’s not like that with you. And how to– I try to create a line
everyone can navigate around. I don’t say do it like me. I’m special. I’m charismatic. I’m left brain, right brain. I have disproportionate
amount of hustle in my body. I’ve got talent for days. I’m special. And everybody else is special
in what they’re good at too. I don’t know these stupid
lights that DRock has, right? I don’t have a duck
fucking tattoo on my arm. (laughs) I’m not that creative. Right? And so like, listen. – [India] It’s not a duck. – What is it? – It’s a loon. – It’s a loon. I don’t have a–(laughs) And there in lies the point. (laughs) And so, I think that
if I started from zero without my reputation, I would do a couple of things. One, I would get a nine to five job. So that’s a little bit of a curve ball. Because I need to establish
some sort of cash flow, right? I would literally do that
for one psychological reason because I would have to
teach Lizzie and my kids that clearly what I’ve
been selling and preaching, I’ve made a really bad turn on and I’m gonna show you
that I’m not beneath that. Now, I think within a month
I probably be selling on Ebay to subsidize what that was. But more importantly,
what I’m trying to really figure out here as a
tangible piece of advice is if somebody’s watching
right now and it’s funny, the audience is getting
younger and younger. I’m paying attention to
who’s resonating with me. I think there’s a lot of people that are at a very low kind of financial
point in their careers. Definitely reputation
point in their careers low. I think the thing that I would do is I would bet on what I’m good at which is, I’m good at selling stuff. So I do think that I know
how to make a 100,000 dollars a year which is a shit load of money. Let’s just get it very calculated. 99% of the people watching this show probably don’t make that much money. Let’s get it calibrated. I know how to make 100,000 dollars a year by garage selling 52 weekends a year. I just do. I know how to go to
Goodwill and Salvation Army and garage saling and then
flipping things on Ebay and so I’d probably do that first. Start using some of that cash
to start an Ecom business using the money that I
make in garage saling to sell stuff online. Something that’s more scalable
than the garage sale stuff. A product, probably. (laughs) It’s so weird, it’s so funny. Notice what I’m just doing. I just realized in real life, I’m literally replicating what I did. I was a merchant hustler kid. And then I went and sold
a tangible product in Ecom and then, I would just
probably replicate my life. (laughs) And it’s interesting, it’s
interesting that I didn’t even realize that I was saying
that until just this moment. So, that’s what I would do. I was start by slinging some stuff adhoc. Then I would create a
scalable selling product using the best practices
and that’s what I would do.

– [Voiceover] The Bades asks,
“When is it appropriate to “have patience versus
just getting shit done “and not making excuses?” – Do you have that problem DRock? – [DRock] Yep. – Do you? That’s a great question, and I think that it’s
a tough one to answer because I think every
situation has it’s own context. I think balance matters. I think that if you’re being told that you’re impatient all the time from many
different sources, you may wanna give
that some thought. Obviously I’m a seller of both. Get things done, be very patient. I think that a lot of the nice things that have happened to me are
predicated on that balance. I think I talk about balance a lot. I think the last quesiton I said it. Here we are again one question later. I think you need to find
your cadence on this issue. I also would recommend to everybody to the next thing that
happens after this show is to try to do the one that feels less natural, to just taste the outcome. I think one of the things
that is fascinating to me is how many people don’t test. For example, yesterday I posted the Stunwin’s sit in no show video as a YouTube video, not native, not the right move, not
putting it as a Facebook video which will get us more reach based on the Facebook algorithm, but I wanted to see what it would do. I was curious about the results. I want to test. I think that the lack of testing the lack of calling your own bluff, the amount of people that are drawing lines, lines in the sand, and then don’t cross
them is a huge mistake. For example, it was pretty
conventional wisdom, that long written out
Facebook post was not a way to go where people would talk about that maybe not being native in a jab jab jab right hook kind of world, but then last weekend I wrote one, and it did really really well, and put up another one,
did really, really well, and another one and another one, and here we are four, five, six posts in, and they do extremely well, because one thing I’m starting to realize is holy crap, Facebook should be treated like a website. Your posts should be long. Shopping should be done that way. Wait a minute, this is
really just the attention and we are kind of evolving, and it’s evolving. I’m fascinated. By the way, the YouTube video got solid reach. It wasn’t so remarkably
lower than a native one. It was though, I think,
you just never always know, but by average, but it’s fascinating, and I try things, I try
things all the time, and I think the answer to your question is the next five things
that are cliche things where you get those that you’re impatient, two times, try to be patient. Taste it, learn, taste it, learn, taste it, learn. These are the things that
people don’t do enough of it’s so interesting. Give me a bottle of wine, Staphon. This kind of makes me
think of the wine world. I always talk about the biggest problem in the wine world is you
find a type of wine you like. Oh I love Rosé, and you drink it forever and never try all these other great wines, think the same thing happens in business. You find your move. Like I’m good at email marketing. I’m good at SEM. I’m good at Facebook. I’m good at Instagram. I’m a good salesman. I make nice videos, and you never try the other things. When’s the last time you
created an infographic? As a matter of fact, we need
to create an infographic. India, make some notes. We need an infographic
ASAP Sid, the intern, because we need to keep
pushing the boundaries as well. I need to eat my own dog food, take my own advice. We have to do these things. That is the key in life,
let alone business. I level up my excitement on this question, becuase it’s important,
and because I feel like so many people don’t do it. Try things, try things, try things, because then you can answer for yourself. When’s the right time
for patience and when’s the right time to move fast? I made a massively
senior hire two days ago, be great for VaynerMedia. Lately I’ve been almost
saying Wine Library when VaynerMedia, it’s the second time I’ve done that in like
two or three episodes. I mean a very senior hire for VaynerMedia, and the meeting with the
CFO, the CIO and A.J. and was like, oh you’re moving fast. And other things I’m
being very patient on. There’s just always a mix, and so mix it up.

– Hey, Gary! Huge fans of your show. We’ve watched all 109 episodes. – And we thought it’s about
time we ask you a question. – Here it is. I co-founded Ice Cream
Social a few months ago and we’re planning to have a
livestream summit in September. Here’s my question. Without having a huge
following and brand equity – how do we approach
companies to participate in our livestream summit? – Thanks, Gary.
– Thanks, Gary. (electronic music) – Hold on, I like the music. That’s a tremendous question and actually a very easy
one for me to answer. You need to sell people the
upside versus the reality. Selling often times is also
predicated on where you’re going versus what you have to offer now– (electronic music)
India. And so what I would sell
to them is like look we’re two badass chicks,
we’re going to win and you’re going to want
to be a part of this. And if you invest in us now,
if you give me a $1,000 check now although we might only be worth $350, or it might only be
worth $500 in your mind, I promise you that when you
write us a check for $2,000 in two years, it’s going to be $10,000 cause I’m going to give
you an 80% discount cause you Ricky Thompson
are making the committment and you’re believing in me. That is absolutely the only way to sell something that you don’t
have is to sell something that you’re about to become Period. And by the way as somebody
who bets on that kind of stuff all day long there are plenty
of people that like the idea of locking in the next
three years of sponsorship. And, again, if you guys bail on this you know you gotta give the money back. You gotta be honorable.
It’s a long game. The only way for you to
get sponsors is to sell where you’re going and make promises of financial upside
for them in the future. Again, hey conemaker, hey people… this is ice cream social, right? Like I’m not exactly sure
exactly what you’re doing but hey business that
cares about the audience, this year it’s going to be smaller but we’re hustling and this is who we are. And they’re either going
to believe you or not. This is something that
I’m talking a lot about with people who have worked
here for two or three years at Vayner and are complaining about stuff. And I’m look if you’ve worked
for me for two to three years and you don’t fully, blindly believe in me then you should not work here. If I’ve not been able to
prove to you at this point we’re not getting anywhere
because my patience is running out and so… I don’t know why I just
wanted to randomly say that for anybody who’s
watching at VaynerMedia. The point of it is, the point of it is you, they’re either gonna…oh, I remember they’re either going to trust you or not when you sell them the
dream of where you’re going over the next two to three years. So sell them the dream and then execute the dream. – [Voiceover] Melissa asks,
“When are you going to make