– Like a shop, like a shop.
The shop has no shot. – [India] I knew you were gonna say that so
I put in this question. Just kidding. So why is
VaynerSports different? – Because AJ’s starting the
foundation and I trust AJ. What happens is you evolve
is, and this is very much why VaynerMedia is important. The level of understanding that
I have about the four people in this room, DRock, India, Garrett
and Dunk varies given how long they’ve been around but boy is that the reason
I’m gonna be successful. Where as in the past I tried to
do business with other people and they’ve been amazing and by
the way for Kyle and Lindsay and for all the other characters I’ve jammed with
it’s been my fault. I’ve overpromised
and under-delivered. Not happy for me, not excited
but what I learned was I don’t have the bandwidth. I thought I could do everything. I can’t do everything and so
what you need to do is have people that can do everything or
a lot and allow me to do magic on top of it and look
Vaynermedia in two years did 3 million. I sold those clients but
AJ knew how to farm it. I can do the hunting and then
when I decided to do everything, 3 to 100 happens in
a heartbeat, right? So I think that that’s what
I’m looking for and I’m trying understand there’s a lot of
people now I trust in here. I can open a lot of businesses
but I want to know be smart about this and things of that nature and
so that’s the difference. – [India] Cool. Think his name is Randy. – That’s down to self-awareness
and delegation but realizing that you can’t, when you’re an
entrepreneur you’re the most optimistic person on Earth. You can’t deploy that optimism
against somebody else that’s driving and so what you need
is context and to be able to delegate to a known
entity within your ecosystem. Investing allows me to bet on
things that I don’t control. I don’t need to do that with
my own businesses anymore.

This is Ward from
London with one question. How much of the success of being
VaynerMedia do you think is down to the brand GaryVee? I think GaryVee might be the
best content marketing strategy in history so how much of the success of VaynerMedia
is down to that? What if GaryVee the brand was
not there and what if GaryVee was just running VaynerMedia
without producing any GaryVee content out there? So thank you.
– That’s a good question. Ward, I think he answer is both. I think I have the luxury of
proof being in the pudding as a 22-year-old in a five year
period, I grew a business from 3 to 65 million
in the old world. No capital, no real internet at
scale and so I’m proud that if Gary Vaynerchuk CEO not
out in the ecosystem started VaynerMedia seven years ago you
know it would be successful and the truth is of course it would
be because really here’s the punchline Ward nobody in
corporate America, Pepsi Campbells, the NHL, none of our earliest clients
gave a shit about me. You know what? 99% of my clients don’t now. Now, that would be naïve to not
understand that over the half decade that I’ve been really
running the company, first two years I was somewhat involved,
sales, mentorship with AJ and I was involved but I’m full pledge is what
I do for living now. GaryVee is this is my
side hustle, right. I think that
there’s been benefits. You know people walk in here. I can think of a brand we just
won that there’s the truth is it’s because of the
GaryVee stuff and so I think the answer’s both and I think
that’s what’s really cool. I think one day people will realize how much
I like to hedge. I think of it as a hedge like both matter they
help each other. One’s there if the
others not there. It’s kind of a little
bit of immigrant in me. For somebody who’s so on
the offense I’ve a lot of conservativeness and
practicality that is the foundation of what I do and
I think brings a lot of value to a lot of people watching if
they can get through the layers. And so, the answer is both. It’s a really smart question. I think many people
have done both. Plenty of people have done a lot
of business on the back of their brand when they
entered it. Right? Plenty of restaurants that
are named after famous, millions of things. Just clothing lines, unlimited
and many people are just unknown assassins. Met with a guy the other day he’s built two $400
million businesses. Never heard of them in my
entire life nor have you. You can’t even find anything
about him and you know they have the humility and the kind of
personality that allows that. And so everything works,
not everything works for you. Plenty of people built huge
agencies not being known, just operators and there’s been agencies built on the
backbone of individuals. P Diddy’s agency is P Diddy
and great people that he hired underneath but it
wouldn’t have been there.

“at the old office?” – [India] It’s this one. – That was a question?
You made that up you. – [India] No. – That was just sitting there. Oh it just happened. Oh, that’s a great question. What was the question? My best moment, right? – [India] The best
day at this office. – You know what? This is actually
the true answer. And I think it’s, wow, good job,
I’m so pumped we did a little Periscope before he went
on to get the question. I’m so pumped with this
answer ’cause it’s the truth. I think it’s very, it’s
romantic it’s a good story. No question the best day in this office for me ever
was the first day. Because we were
crammed, who was there? You were there India
in the old office? Nope, see. OG.
– [India] Wow. – Yep, maybe you’re slightly
getting back into the fam. We were crammed as you remember. We moved here and it was so big.
Remember? Everybody was like, “Oh my God. It’s so nice.
And there’s so much room.” – [India] The view. – The views and all this so to
sit here, when did we move here? Like two and half years ago? – [India] (inaudible) – [Gary] Oh really,
three years ago? That first day I was proud that
what AJ and I and the rest of the team were building, created
an environment that was good and exciting and brought
value to my teammates. The people that
help all this happen. As you guys will find out on
Monday ’cause I’m sure we’ll edit a really cool #AskGaryVee
Show and a DailyVee that really shows off our new office. We are leveling that up. And as some of you that watched
on live stream when Meg Dede’s doing her call sitting outside
people have been doing meetings in broom closets and
I love that by the way. I love the ghetto
nature of that. I’m actually very worried about
the new move and everybody’s going to get real fancy, Think like Andy’s going to
wear a tie or something. (laughter) But the best day,
the best day was the first day because the look in everybody’s
eyes of, you know it’s funny they were looking at me as like
thank you for making this happen and I just remember thinking
thank you for making this happen in return. I think that’s what’s going to
happen on Monday in a couple of days. I thing everybody’s going to
be thank you and oh my God. I heard the cafeteria’s insane. – [India] Yeah.
– You’ve seen it? – [India] Well, they had a
little video that’s really cool. – They sent a video today? – [India] A little
video tour, yeah. – Was it amazing?
– [Group] Yeah. – Fired up.
I still haven’t seen it. That’s the funniest
part of everything. Tyler and Andy were going to
screw my office, we’ve dealt with that earlier. Anyway, I would say that. Vayner Nation, I’ll see you
on Monday in a new setting. Which wasn’t, isn’t going to
be fully built out but we have, is my office going to
be where we’ll film? And you’re gonna do
a whole bookshelf? – [DRock] Yeah. – You’re going to do
something really clever? – [DRock] Yeah. – You guys got a real plan?
– [DRock] Yep, mhmmm. And it’s going to be online. – Really?
– [DRock] Yeah. – Why’d you tell me that? It would have
been a big surprise. He ruins everything. (laughter) All right. (laughter) Question of the day: What is
your favorite move of location

“for VaynerMedia on
GlassDoor so bad?” – So this one’s tough for me. There’s a lot of reasons why our reviews on
GlassDoor for VaynerMedia are not as good
as they should be or the reality of our culture. I think, first of all,
I think it has a lot to do with many different things. First of all,
anonymous websites, right? So you look at Secret and
Whisper and Anonymous, you’re gonna get people that
are willing to go to extremes when nobody can figure
out who that person is. So anonymous leads to it. Two, we’ve gone from 30 to
650 people in four years. There’s a lot of pain in that, and a lot of people that
are employees struggle with the constant change and
the different decision making. I move very quickly
and a lot of times I don’t do the greatest job explaining my
actions to everybody, and I think that creates,
you know, I think that a lot of movement, and a lot of structural
changes creates a lot of angst for people
that are more comfortable and it’s easy for
the entrepreneur, it’s harder for the employees. Three, I think cynicism is
unfortunately quite powerful, so I think that that’s the case. I think some of the
early ones back in 2011 are just, I think I did a bad job. I wasn’t really the
active CEO of Vayner, and I don’t think we
micromanaged our youngest talent. So I feel good, I mean I feel
bad, but good about the ones that are in 11, I think
the last 15 of them, and I read them all
50 times a month are coming from employees
that I don’t think we saw the world the same way. I mean, I don’t know
what people expect from former employees,
but if they’re fired or if they quit, they
obviously don’t feel great about the business,
and that’s okay. I mean, I think you
go look at any, the is why I think
Yelp and GlassDoor, and all these
anonymous sites struggle, because what you don’t have is, I’m not gonna do
what most companies do, which try to incentivize
their employees to leave positive reviews to
offset the negative reviews. That’s not gonna happen. I use them as feedback loops. Even though we try here. But these are people
that are not happy with the way we’re doing things. But I think the problem
is the silent majority. It’s kind of like the Britain Exit. I have so many
friends who are like, I wish I voted. I mean, you had a
chance but you didn’t. I think its politics, right? There’s a lot of people
that don’t talk about their views on, you hear it, you look on the internet,
you see the loud minorities dictate a narrative. And then the
punchline is mainly, I think everything
starts from the top, which is I actually like having
a bad review on GlassDoor, I think that any individual
that takes an anonymous website of former employees,
and people say they’re current employees
that are former, I had somebody who
I did a nice thing for, call me and say look, I just
wanted you to know something, when I left a bad review, this
is somebody I did something nice for a year after
they are fired. They called me
because they felt guilty, and said I left a
really nasty review because I felt that was unfair. I was super immature,
and I also left it as a current employee
because I thought that would hurt you more. So like, you know,
I think that anybody who would stay
out of a company, any company looking at,
Vayner what have you because of GlassDoor or
any other anonymous site as the proxy to what’s
actually happening there, is exactly the kind of
people that I wanna keep out. It’s the people playing
checkers versus chess, they’re so, I don’t
wanna say basic minded, because I don’t
wanna razz, but like, I don’t understand how
somebody wouldn’t understand that this is an
anonymous site of people that are the least
happy about something. So I think there’s
a lot of reasons we have a tough review there. They don’t make me happy. I’m really upset when people
are unhappy with things, but I’ll be honest with
you, when you’re the CEO of a company that has gone
through 1000’s of employees over the last four years, I’ve
has a lot more conversations one on one with somebody
saying that they’re mad at me, or they don’t like things and
they’re saying it to my face, that hurts even kind of more
because I respect them so much for going that route. And I wanna fix it for them. You know, I’m in the
firefighting business. Everything is always hard. There’s always problems. But I’m pretty confident about what’s actually
happening here. I think that shows
in it’s results. I think when you look at the
macro turnover rates here, voluntary turnover
is what I look at, we’re crushing the market. People aren’t leaving
because they want, you know, ’cause they don’t like it here. And so, there’s always gonna
be a percentage of people that don’t like certain things, and I don’t think I’m perfect
or this company is perfect. Especially because we’re always
making different changes. But I know that no CEO
organization has more intent to have people
talk to us about it. Some people,
I look at my own father, some people keep things inside
and will never share it, and so I can’t fix
what I don’t know, and then when it
doesn’t work out, whether on their
choice or our choice because they kept
that poison in, a lot of those same
people can’t communicate in real life but love
to go on anonymous site and get that poison out. And to be frank with you, I actually love GlassDoor,
for A helping me not allow people to come in
that have low EQ and are looking at
a basic level, and B, I’m happy that
those people are able to get their poison of
what they feel about me or VaynerMedia out of their body and move on just like I
talked about in the beginning. I hope it helps,
and I hope with that out, they can take a step back,
look at the big picture and maybe reach out to me and
continue our relationship. I’m very proud of my relationship with a lot of former employees
that left on bad terms. And I will continue
to do that forever because I care about my legacy. Because I’m more selfish
about that than the money. Than things that nature. And by the way, you know,
as somebody who’s very close to their business,
I would say I’m 70% sure of the exact person
that leaves that review and there’s a lot of,
I’m never confused. You know, it just makes sense, like sometimes
things don’t go well. Inter-people relationships
and things of that nature and so it is what it is. It’s a challenge
because I care so much, but if you’re watching
this and you’re currently at Vayner, or you used
to be at Vayner and you still have
negativity in you, I’m super available. I’m Gary at VaynerMedia,
I’ve always been available. I’ll always be available. And I think that to me
is much more interesting. You know, I’m not worried
about the perception. GlassDoor’s 2.6 rating
on VaynerMedia isn’t stopping the 1000
applications a week we’re getting or the growth of my company. I care way more about the 20
people that are upset with me or this, I’m here to fix it. Forever, if there’s
actually something to fix, and even if there’s not. – [Britt] Do you
have time for one more?

pick and choose which client you work
with based on how they do their business yes I’m so the answer is yes but many
times I don’t so you know I’m running a business I’m not and now I would have
had clients potentially come through here which I thought were in an industry
that would cause too much in a very honest in a politically correct world in
a world that we have a lot of you know I don’t wanna called liberal thinkers like
there’s absolutely things that you have to do a CEO that you make decisions do
business with based on what you think is the best in the business for me in
reversing pre-orders what’s the best interest for everybody looks like my
responsibilities everybody here then is in essence the logo and then my
feelings are third and so I’ve actually not taken on business that I thought
would not be in the best interest of the feelings and emotions and thoughts and
strategies of my employees though they might not have 100000% aligned with me
but say I was 80% there but I thought the collective 100% there and I take
that responsibility and so you know I never judge based on how they run their
social media marketing because that’s what we’re there to fix if that’s where
he’s going and I don’t blame company like you know you have one rogue CEO
that makes this wine company in bad company but then if she or he is fired
then they are a good company so I also try to quantify that but it went through
my mind I actually need to look the people you surround yourself with is an
indicator to who you are mention the truth and so my clients are
representation of who I am but I have no problem having alcoholic brands sugar
water like you know things that scare me I’m not hyper sensitive but if you make
you know bombs and that’s not a real example or for the Patriots like for
example I would never take pictures shot what’s your advice for health care docs
wanna add values and social media to

personal brand
instead of focusing on other people’s brands? How did you decide to put all
of your eggs in this basket as opposed to putting your eggs in
a bunch of different baskets? – For me it’s actually
because I’m a business operator. I built a big wine retail and
e-commerce business before I became GaryVee. Don’t forget, very different
from you guys and most of people’s tracks now. I was 30 years old and
had built a business before I ever made my first video. I didn’t grow up
in this generation. If I did, I probably would have.
We’d probably be laughing right now and showing videos of
baseball card kid Gary saying buy the Frank Thomas rookie card. I just didn’t
grow up in that era. The reason I can build
VaynerMedia and the reason I don’t just live off of being
me, I always say I’m CEO of VaynerMedia, I run businesses.
I’m a venture capitalist who plays GaryVee at times. I like this, I like this. I think it’s important it brings
opportunity but at the end of the day in my purest form
I’m a businessman much more than I am a personality. What VaynerMedia did for me is it scales my my marketing skill set to deploy against people
or brands or my own brands. I want to buy brands in the
future so that’s kind of my play on that. – Love it. – I think for everybody you need
to really think about how you want to monetize this. Are you going to
deployed against the product? I had a deal from Target and
CAA to do a wineglass that I probably would’ve made
millions of dollars on. It would’ve been in every Target
store, it would’ve been the big wineglass it would’ve been
the product of the season. I didn’t think that I
could vig the outcome. And let me break
this down of things, the place where you want
to make your money is the place where you think
you have the most control. Not where you can
make the most money. – That’s great advice. – That’s something I
haven’t really talked about. So I’m glad, I feel
we got the something. (heavy crosstalk) – Can you like elaborate on this? – I’ll keep going. Books are an
interesting place that I plan. It’s one of the place I
monetize because I can control it. I sell the books. Not HarperCollins, not Amazon,
not Barnes & Noble’s, me. I can dictate it. Doing a sponsorship deal with a
wineglass at that point I wasn’t big enough to feel that I was
going to drive thousands if not tens of thousands of
people into Target to buy it. Maybe 1,000, maybe 3,000 but not
enough for Target to care if that was the only
people that bought it. So what you want to do is always
set yourself up in a place where the outcome is impressive to whoever you collaborate
with or the market. If you can sell your own music
direct to consumer digitally and you get 1 million
downloads, you did it. Now you have leverage. Everything is about leverage. And what happens is too many
people take the short-term money what happens then is
then there is a result. For example, I and I won’t call
them out because I don’t like negativity, but there’s 12 to
15 social media experts who get paid to speak and get paid to
consult whose books sold 2, 3,000 copies. if you’re so good at social
media marketing, then wouldn’t have you done that
to sell your book. These conversations are
happening behind the scenes, not publicly, I won’t throw them out
like other people but there’s people not hiring them or they
have them as a C class citizen because they’re like look at
their Bookscan numbers. I sold over 100,000 copies
of my book in the first week. – Wow. – And that’s a very big
difference, and by the way if I list some of the names of the
people that I’m referring to for a lot of people to follow social
media there like oh yeah Gary’s kind like that guy or that
girls kind of like Gary. No, we’re not. They didn’t build $100 million
business. They didn’t sell hundred thousand, and so for
me I have the audacity and the bravado because what
I preach is also what I use to create results. You guys are living and you guys
think I’m doing the right stuff and I’m an old dude. Right? I’m doing Snapchat right. I’m doing vlogging right. – I think that tells us that our
ship is in the right direction because there’s a lot of people
when we first started that was like what the
fuck are you doing? Why are you
taking these pictures? – It is cool that you’re
this age and you know how to do social media. – Listen, I’m almost dead. – Aren’t you the only social
media expert that’s ever been on the New York Times bestseller? – No, I’m sure there’s others
and I don’t even know where the line is about social media
expert what have you but look I have real results. Oh thank you this is a good
segue, guys think you so much I just found out it’s coming out
in a week or two #AskGaryVee made the New York
Times best-selling list. Four books that have done it,
thank you, but that’s like a weird list where a lot
of things are weighted, it’s how many I sold. I had a great conversation with
my editor yesterday, I’m a free agent now
and I can go to any publisher what have you and I’m like look, I didn’t get
number one which is what we wanted, right? I think it’s
number six on the list. She’s like this is bullshit. she was mad she wanted to be
higher because an algorithm not just copies sold. I said don’t cry for me. You’re
not giving my next deal based on if I was number one or number
six. You’re giving me the next deal based on how many
that were sold. You made $3 million in revenue. You have to know
what your North Star is. All right, any
question you would like. This is a bunch of marketing
people, businesspeople,

“content creation when
VaynerMedia was only five people “to begin with?” – Easy Haniel. Is he asking for my brand or how we did it for others? – [India] Vayner,
brands that we. – Haniel, first of all we started at seven
or so when we started. We were also a community
management company for the first 18 months so
we actually did no creative. India, you might’ve even being here when we
just started doing creative. – You had just
started the CCC role. – [Gary] Which became the MCP. – Which became the MCP. – Were you like oh my God, I’m a community
manager maybe one day I can be a CCC? – [India] Yeah. – Did I ever tell you
I named it CCC as an homage to the Soviet Union because of the CCCP? – [India] Did you really?
– No. – [India] Didn’t think so. – We handled it very easily. We got to about
20 or 30 or 40 people when we first started doing it. We took a very junior people. We were getting paid
very little of money by the clients. What we we’re producing
was native content, jab, jab, jab,
right hook for clients and they have
no idea what it was. The big agencies
that had creatives, they didn’t know
what it was and they were
disrespectful to it. They were like that’s
not real creative, tv is. Not a picture
on Facebook. They still say it, which is the beginning
of their demise. So we just willed it. People that were kids, I was like who knows Photoshop? Me, great you’re a designer. Let’s go. It was scrappy. It’s what you do in the beginning. All these bullshit
entrepreneurs that I’m mad at, you know why I’m mad? You know how many of them
went skiing this weekend? You know how many entrepreneurs
went skiing this weekend? People that raised money, they’re not making any money and the only way they
continue their business is if they raise more money. The macro economic
climate is getting tight. China, oil. People are not throwing
around money the way they did even six months ago and they’re skiing. – [India] You hate mountains. – Right I do hate mountains. That happened on the show or somewhere else? Do we know what episode? – [India] Garyveehatesmountains.com – Is Garyveehatesmountains.com
still up? – Hates mountains. – [Staphon] That’s when
we were on 15. – Amazing it is. Amazing. Staphon instead of that
just put it up for a second. (camera clicking sound) – [Voiceover] Fabian asked,
“Do you think you using

how you Scout ban on media story quickly
to do joint ventures or partnerships what strategies allowed you to scalp you know I think the number one
overarching thing with me is that I you know in a place where I’m at topline
revenue driver right because I’m able to drive sales and was able to get clients
you know funny thing happens money solves a lot of business problems
but having money continue to come in over invested so right now most of our
organization you know is not actually a capacity you know we talked a lot about the past
year being immediately probably have 20 percent more capacity many people can be
on more accounts and you get paid for most agencies would drive down to
even-steven even sometimes under passing to drive profit I on the other
hand really because of my ability to sell that’s what it is because of my
ability to sell I’m able to drive growth at such a rapid pace parallel that with
each our capabilities and actually caring about people and scaling a charm
Uhr driven CEO of the two combinations for hyper growth companies when the
cares about its people and won the table to make money it’s really not
complicated and then a third variable of one that’s not being built a cell so I’m
not worried about my margin because when you sell your company your often not
looked up I’m at your revenue look upon how much money you’re making people
paying you and multiple on that because I’m not worried about that envelope or
more dollars into people into culture into being on the offensive to opening
up London if those were things that if I was trying to sell this company I
wouldn’t open up London I wouldn’t have 20% extra capacity I be trying to
organize it and orchestrate it orchestrate it to us sale and so I think
it’s a mentality and then I think it’s the capabilities of me on the CEO level
on sales and a char Dara you mentioned publicly documenting one’s journey but
isn’t advertising experience hurtful when seeking paying by a computer over
time I said the other day in dealey be

p.m. in a way that will thrive beyond
your charisma the CEO how do you build great successors that’s a great question I think it comes
in daily be fifteen you’ll see me in the dirt I think one of the things that’s
very confusing about me as I do live Parallel lots I do live a life where I’m
8 outgoing personality a lightning rod of personality charismatic character the
basis of this question we have the show we have daily be able my content I
engage on TV I mean you know I’m actually keeping myself off of TV but
here we go with the new book coming out Dr Oz right Fox and Friends in the
morning CNN with Don Lemon like I’m gonna be out there right magazines things of that nature so you
know with all that being said one thing that people struggled with quantifying
is that I am working eighteen hours a day which allows me in essence live two
lives and I’m living two lives on putting the hours in as I was as if I
was a personal brand and abundant in a a tastemaker an author and speaker and a
personality but equally at scale running this organization I you know it’s very
keeping his company to to run that and be structured and we set up for success
without me I mean I don’t think I just met de TMP client you know like like
like there’s so much business going on that has nothing to do with me that is
set up I D well compensated very senior twenty
years into their career executives that roll around here there’s six hundred
people deeply as much fun as getting too little bit of editing here no joke I
need need need 21 seconds of people of the three floors in New York Knicks I happened to ya last operational
meetings for being so understanding never get upset when people don’t
believe that to be true or agencies doing it like they don’t know and they
don’t know and it has been the only beginning about 60 people to know that
I’m actually doing the work Daniel as well people use anchor as an
alternative pocketing platform I do

“Gary do you expect your own
employees to work like you do? “Does it affect your opinion of them?” – J, I do not expect any of my employees to work as hard as I do because it’s not their business, and I get so mad at so many of you that get mad at employees that don’t work as hard
as you, they shouldn’t. Why in the world would they? Now there’s plenty of employees here that know that I value
hard work and hustle, and they know they’ll be
rewarded within the context, but no I do not expect
anybody to work harder than me and I think one of the quickest
ways for a business to fail is to have an employee
working harder than you and let me break that down. So many of you think you make it, and then you get to chill. Then what? You expect everybody underneath
you to work hard to sustain. Nobody cares that you worked
your ass off for 15 years, to get to this point if you’re fucking sailing
right now and fishing and like hanging out with
your boyfriend on the beach for a month and you’re
supposed to hold it up? Why because they worked hard
for 15 years, what about them? People have their own best at interests, and if you’re not out working them. As a matter of fact never, I have to work so hard to
create an infastructure that can even allow me
to have the audacity to have people to wanna work
with me for a long time. The only way I can even expect
all of them to work with me for a long time like I want them to is that I create such a big thing that they can make the monies
and have the challenges both get the monetary values they want the work life balance and the
money they wanna take home and do things that are
interesting and creative and challenging and not the same thing. The only way I can do that is to build the biggest thing possible which means I have to outwork them to have the wants and needs and audacity to have
people to work for me, talented people to work for me people that can really move the needle. So no it doesn’t change my opinion as a matter of fact I hope, and I know a lot of you are
watching right now at Vayner. I hope that I’m creating
something that allows hundreds of them to have a nine to six, not nine to five, a nine to six 45 hour
to 50 hour kind of job that pays them enough to be happy and gives them plenty of hours
to be on the bowling team, or knit, or work on
their music on the side, or come home for dinner every night. No I do not judge them, because if they wanted
to be exactly like me, or if they were wired like me, or had the ambition like me, or the talent like me, they’d be doing it for themselves. As they should, and I want that for them. Yeah I’m in a good zone.