“when you pissed someone off. “How badly did you piss them off, “and what did you do to make up for it?” – This is a really interesting question. – I work so hard not to piss people off. – Oh man, me too. I’m like suffocated by
pissing someone off. I’ll take this, pissing someone off. So look, I mean the only
time I’m truly ever affected, ever, by pissing someone off
is when I piss myself off. So, it’s a little bit
of a wrinkle, meaning I am so aggressive to try
not to piss off anyone, that the second I taste
in the water that I did I start hedging like a hog. You know, like I start like really, did you get that Sonic
Hedgehog, good alright, you got it (mumbles). I’m in full apology mode immediately. The only time I even am comfortable pissing people off is on stage when I’m challenging the audience to the quid pro quo, so I’m, on a one to one basis, I’m crippled by hurting someone’s
feelings, and the second that I sense it, I start backtracking. So, the way I answer, the way I fix it is by immediately taking
the gas off the pedal, cause I don’t like that feeling. I think there’s other ways
to manipulate my point. That’s the truth, I truly think that I can drive home my point
through honey, not vinegar. – Yeah, I agree, I mean
there’s no worse feeling than upsetting someone else. And that said, because I
have a very specific image in my mind when I think
of pissing someone off. But I can tell you that living life where you pander to other people to make sure you never have enemies or never have anyone dislike you is a very dangerous game to play, and I’ve always said with my work that I’d rather, if 100 people see a movie I make, I would rather have 50 people love and 50 people hate it than have 100 people go, “Eh.” So, it’s a fine line in that
idea of pissing someone off can mean so many different things. The last time somebody
walked away from me angry I honestly can’t remember,
but the last time I read the YouTube comments
on any one of my videos and they were 100% positive, well there was never that last time, cause I don’t think that’s ever happened. – Yeah, I mean, that just
made me think of Linkedin. Boy, does the conservative
business world hate where I’m coming from. You know, it’s funny,
I’m sure a lot of people are watching right now and saying, “What?” My living is being in the minority on my points of view, on the current state of marketing and all that stuff, but I’m with you, like on
a one to one basis, never. As little as possible, to
the masses, no problem. And I think that’s an interesting insight. – Yeah, I think so, cause as a human being the ambition is to never
piss someone else off, or to leave someone else upset, but as far as a belief system.
– For sure. – The belief system has
to be uniquely yours, even if that’s a divisive… – I will also say I’m in the sport sense, like in competition, I’m very interested in pissing people off. I’m, you know, it matters to me a lot, like nothing excites
me more than if I know somebody’s upset because
I did something positive for my team versus theirs. It’s extremely interesting
to me to piss people off during the heat of battle
because I want to get them emotional and off their game. – Yeah. – Yeah, alright, let’s move on. “a bionic body part, which
body part would it be,

emphasis onto sports such as the Jets?” – I don’t know Mike. Truth is I really don’t know. When I psycho-analyze myself I think the Jets specifically was
when I was five, six years old was the first Americana thing. I often like saying I
learned how to speak English while watching the Jets. I mean at some level it
was really Scooby Doo, and the Great Space
Coaster and Price is Right, but the Jets were really
kind of that first American thing that I
associated with the kids in the neighborhood around. You get into rhythm. It’s like working out or reading. My cadence became like I watch the Jets, and then you go through all
those emotions over 35 years. You start really building a loyalty to it. The downs and the downs and the slight ups and the downs, and so you know, I think I don’t know why I put so much emphasis around it. I don’t really have the full pledge thing, but that’s my best guess. – [Voiceover] Ivan asks, “I am starting a wedding
invitation and stationary boutique

(laughter)
– [Gary] Is he Joe Namath? (muttering and laughing) Amazing. (laughter) – Oh hi. Gary, I have a question. Nationwide CMO recently
justified their Super Bowl ad by saying, “We weren’t
trying to sell insurance, “we were trying to save children’s lives.” How do you feel about advertising such a somber spot in the Super Bowl? – Great question and great legs Geoff. (laughter) – You like that, Johnny? (laughter and clapping) That’s a really good question,
it’s really interesting, I always have wondered if everybody talking the next
day after the Super Bowl about the monkey that
jumped on the bear with the cute little puddle of
water with a smiley face on it, did that actually help
XYZ thing sell its thing? And I think at some level we have a lot of wannabe movie producers
making TV commercials for the Super Bowl and it’s their chance to do the most creative thing that they’ve always wanted to do, and they’re so happy. I actually weirdly am pretty pro that commercial spot, and I’ll explain why. Number one, at some level,
advertising’s supposed to make you remember and think and recall, and the truth is, that
piece of content makes me think about what those people
actually do for a living a hell of a lot more than
a lot of other things where people bring back
old school celebrities and then 10 minutes
later you don’t even know which snack it really
was or which soda it was or which beer it was and
so I understand peoples’ push back against it,
but I’m a humongous fan of going counter-cultural,
and so in a world of Super Bowl is festive and this and that, and everybody’s kind of
going for humor, I mean, here we are talking about it, right? And so, (sighs) again,
I was at the Super Bowl and haven’t fully even
seen the spot and don’t have all the context so I’m
not super prepared to give my final, final, final
(hands pounding) answer on this, and I’ll
try to do that shortly because I should be on top
of something like that, but my early intuition
is that there’s a lot of value to always playing the other side of the equation and from what I can tell without seeing fully the
spot, ’cause I’ve seen the images but not fully
the spot, the content is at least closely tied in
to what that company does for a living and I think
that way too many people wanna throw Betty White out
there or a cute XYZ kitty cat or something of that
nature, and you’re just talking about the
creative, but you have no interest in going and buying the product. I think there’s real
potential for that kind of effectiveness so, I think standing out and going in the other direction is always the right thing in a crowded environment and I think they’ve
clearly done that because everybody’s still talking
about it and debating it, and it’s tied into the
business they actually do.

but really I’m holding back tears, and my heart is heavy ’cause
Seahawks lost, and I bet $225. I’ve listened to Drake, The Weeknd, Jhene Aido, and even PartyNextDoor, but the pain is too much. How do I cope?” – Casey, I hear you man. I’ve got a couple pieces of advice. You should probably do what I do, which is heavy rotation of two songs. One from Bone Thugs n
Harmony and one from T Swift. Put those on loop, back and forth, go about seventeen T
Swift, seven Crossroads, you know, seven more T Swift. Kind of like seventeen,
seven, sevens are good. Listen to them on repeat. Drown your sorrows. Then take the pain, and put it in this very special compartment. Right? Put the pain in a compartment and build on that pain. Every time you have pain, put it in there, and let that be an engine for the revenge that you will strike against your enemies. That’s what I’m doing in football. Question of the day:

– Who cares about that question, Gary. This is a more important question. How are you, if you were the
owner of the New York Jets, gonna turn around this team and make us a Super Bowl contender? Because we both know
that’s all that matters, and he’s a Giants fan. Who gives a shit what he has to say? – Go Giants. – Thanks Brad and
Scooter for the question. Ya know, I mean the true
answer to the question, ’cause I love, you know,
we’ve decided to go straight on this show. The true answer is, I’d go in and audit. That’s what I’d do. So, as close as I am working
with the Jets as a client, watching every play, staying on top of it, there’s still nuances that
are just not, you know, known to me. You know, I think one thing
I would do, for example, if I bought the Jets today,
I would mandate from the top, and this would probably make
it a little harder to get a GM, and so that’s something
I’d have to quantify, but I would mandate that
we draft a quarterback every two years in the first
two rounds of the NFL draft until we had our guy, right? So like I think it’s a quarterback league. The rules go in that way, and you have to reverse
engineer to the league, and so, for example, right now
I would draft a quarterback in round one or two this year because, though I’ve given Gino
the benefit of the doubt, he’s clearly not the overwhelming this is Andrew Luck sitting in our pocket. So, we have to draft another quarterback, and if it’s not politically
correct to Gino and his agents or to the New York media or the fan base, I wouldn’t care because I
would dictate to victory and I think that’s the right
strategy right now in the NFL. If you do not have a
quarterback first two rounds, you draft one. You bring ’em in, if you
don’t feel good about, I’d give it 24 months,
but after full 24 months, after a second season of that player, by the way, whether he
played a snap or not, I would draft another one and
another one and another one until I had one because
that is the lynchpin. I’d also work on the PR team. I would do a weekly show, livestream show with the fan base so they could pound me with all their angers,
and I’d pound them back ’cause that’s the kind of owner I’d be. I would do a bunch of marketing things, you’ve heard me in the past. I’d send a jersey of a Jets
jersey to every six-year-old in the tri-state area
on their sixth birthday. I would probably do a ton
of inappropriate things at this point there’s, ya know, like get into it with the
media because they think they’re out of their mind with the way they’re handling the
Jets in this Giants city. I would like watch the
game from the stands which I think would be
an interesting new thing, but that would be tough
because I’d curse at opponents, and the NFL would try to reel me in. So those are some of
the things I’d be doing. – [Voiceover] Evan asks, “If
you could clone yourself,

– [Voiceover] Joe asks, “With
the NFL in London this week, “what do you think about sports franchises “moving to different cities or countries?” – I think some sports
franchises should go to very far away places, like
as far from here as possible. This was episode 25 of
the #AskGaryVee Show.

– Hey Gary. So pre-season hockey is on.
– Pre-season. – My team, the Washington Capitals. – Pre-season football still.
– Started a little rough, but we’re looking okay. Anyway, been following
them since I was a kid, kinda like you and the Jets.
– Those guys. – And so I started following
your Snapchat account about a month and a half ago, and I’ve been pretty disappointed with the content that they’ve been posting there. Just wondering, if you
owned a hockey team, what kind of things would
you do with Snapchat? – Ah, Kevin, good question, thank you. Like your background,
also one of my fondest sports moments was the
1986 Rangers defeating Langway and Carpenter and
Gardner and those boys from Washington, so thanks for that win. You’re probably too young
for that, but that was a big one for me. You know, I think Snapchat is, if I owned the Rangers
right now, what I would be doing with Snapchat
is, recognizing that it skews young, so I’d try to put out content that people 13 to 25 would give a crap about. So behind the scenes
videos, doing good stories, I would definitely draw
on top of pictures, I would take pictures of the players and draw funny faces on them. Do little contests, that were very inside to that community, meaning, knowing it skews young, take a
screenshot of this snap, bring it, and we’ll let
you skate on the ice. Things that really engaged the psychology of the demo on the platform. And basically I’d rinse and repeat that everywhere. 40-year-old woman on Pinterest, what’s her psychology on it, she wants a shop, that’s the kind of stuff I wanna give there. You know, 13 to 25 year old on Snapchat, what does he or she
want to see on Snapchat, silly fun stuff cuz that’s
what’s going on right now. Recognizing it’s not for my 40 year old season ticket holder. So I would play to that psychology. – [Voiceover] Muscle Company asks,

“for sale in your lifetime,
and another NFL team does, “would you buy that team instead?” – Johnny, one of the things I
worried about with this show was answering questions
I don’t like to answer, and this is one of them. At this point, I’ve ebb and flowed with this. At this point, my belief is that I would really focus on the Knicks, and then after that, a
random basketball team. So it goes Jets, Knicks,
random basketball team. That’s your answer. – [Voiceover] Matt asks,
“How would you promote

over the Bears, 36-14. – [Voiceover] Lou wants to know, “If you bought the Jets today, “what would be the first
thing you would do?” – Lou, I’ve always said that
the first thing I would do once I buy these New York Jets, I’m pointing to the stadium, by the way, is I would start a program
that would send a jersey to every six year old boy
and girl in the New York, New Jersey tri-state area
with a handwritten note from me saying thank you. Or maybe just a note
that I would sign some, because that’s a big number but I wanna basically convert every
single youth into the green, not the blue, and so that
would be the number one thing I would do, start the program that I’ve been imagining and
dreaming about my whole life. – [Voiceover] Mahdi wants
to know, “What motivated you

– Hey Gary this is Ian Westerman from EssentialTennis.com, I’ve
got a quick question for you for #AskGaryVee.
First and foremost though, thank you so much for what you do. It was six years ago that I
was commuting an hour in each direction to a job back and forth, listening to Crush It!, and
that book fired me up so much. So, my question for you is,
when you played tennis or at if you’re still playing tennis now, do you see parallels
between tennis and business and being successful in
either one, or in both? What are those? I’d be really curious
to hear your thoughts. – Great, great question,
you know it’s really interesting to me, tennis
is a game I love a lot, and I’ve recently figured
out how not good I am because I’ve met a lot
of private school kids, rich kids who play tennis
a lot, and were on the college tennis team,
and so I love the game and I like playing the
people that give me good 6-4, 7-6, 6-2 kinda
matches in both directions I have a lot of fun with
it and I like it a lot and as a matter of fact I
really do see one parallel and I never thought about this before, and this is really why I
love the #AskGaryVee Show, (bell) ting, you know,
I do see a parallel. I’m blown away that I
once lost a match that I was winning five zero in a set. And I’m also super happy,
can somebody get Nate, Zak, can you get Nate? This is gonna be fun. I’m also happy that you
know and you’ve heard me talk about half time adjustments, right, I’m the coach, they’ll be down 21 nothing, and then it’s 23-21 and I won because I didn’t game plan well but I adjusted? That to me is tennis, right? To me tennis is fascinating
’cause the set is very long, and you can be down three zero and then you’re adjusting. You’re seeing patterns. For example, – [Nate] Yo. – [Gary] Nate, is it true,
is it true that you’ve never beaten me in tennis? – Unfortunately yes. – Now, is it also true
that you once had me down five, you’ve had me, like help me here, you’ve had me down 5-2 twice? – Yep. – Right, and you lost those matches. – Yes. – Okay, so what I did
in those matches were – Done? – That was it, thanks bro. So in those matches when
I was down 5-2 to Nate, what happened was, you
know, one I just like refused to lose, but two,
I really kind of took a step back, looked at
what happened in those first seven games, and
started attacking either weaknesses of his or strengths of mine, it’s a very mental game, I was reacting to what was already happening
in that specific set, and I was able to adjust
then and win 7-5 much to my happiness, and so
much like in business, people set out to do
things, it’s kinda like the Mike Tyson quote, right? “Everybody’s got a plan until they get punched in the face.” You know, that’s what I see in tennis and that’s what I see in business. You have your business plan. You think you’re gonna succeed. And then you’re out in
the market and somebody copies your product for
less, or is better than you, or nobody really wanted your stupid app. You gotta adjust. And in tennis, ’cause it’s a
set, it takes a lot of time to that for that kind
of like set to like form and you’ve gotta adjust to, wait a minute he’s playing off of
his backhand, let me go at his backhand, things
of that nature, let me go to the net because I’m not
winning this baseline game. The adjustments in real
time, and the emotion and composure, and the
intestinal fortitude to be down 5-2 and come back
and win, that’s how I see it.