for candidates running for president on how to utilize social
media for their campaign?” – Shaybod, I think most
intriguing thing to me, and I don’t know if it will ever happen, but I think when it happens I’ll be like, damn, if I was born in America
that would have been me, because truth is if I was born in America, I would 100% be a
politician and try to become the President of the United States. But because I wasn’t,
and I can’t be president, I’m selfish in the fact
that I can’t be the top dog. Makes the game completely not interesting. Fuck being a governor. And so anyway, what I would do is go rogue as rogue. I would come out the gate,
throw every skeleton I’ve got out there, all of them. I mean I don’t care what the person does. If that person did drugs,
cheated on their wife or husband, stole money, punched
someone, stabbed someone, like all of it, all of it,
all of it from the gate. Get it out of the way, because it’s ammo against the thing I
want that person to do, which is then go transparent as hell. Right, like throw it all out there, leave nothing for your
competitor to dig up on you, because you’ve now taken control of it by throwing it out there. You may dip, people may
not want to vote for you, but then you start building
momentum from that bottom spot, and you start going in the
direction of pure Meerkat, Periscope, pure content at scale, pure Q and A sessons, all day, every day. Pure and utter transparency in a world where you’ve created the leverage by throwing every skeleton,
I mean all of them. I don’t mean the ones you’re okay with. You’re okay maybe saying
you cheated on your spouse, or you did drugs, or you stole cash, but you feel bad that
you punched your mom, but that’s then that’s ammo. You’ve gotta let it all
out, all of it, all of it. Is the punch to mom funny to you? – Yeah, a little bit. – Okay, cool. You gotta go all out,
and then what you’ve done by doing that is you’ve created
leverage on the other side for you to be able to be as transparent, and then what happens
is really interesting. Then what you have is momentum
in the other direction, because you’ve been
transparent with America, but your competition
and competitor haven’t. Now you’re at the debate, and saying what about you Staphon? You know it’s kind of,
you know what it is? Oh my god you know what it is? It’s literally Eminem’s
last battle in 8 Mile. That’s exactly (laughs) that’s literal. It just hit me looking at you,
cause we talk about hip hop. Like I was, it’s literally,
I was about to say, but I know something about you. That’s really what it is. I actually think, so my advice is the way
Eminem won the last battle in 8 Mile, the movie, is
the way I think a politician can revolutionize politics in America. As a matter of fact, before I
die I think that will happen. Because I think technology
will push us into a corner of not allowing the shadows
of society to exist. It’s crazy the way I live my life now. I would be a totally different person if I wasn’t so self aware of what’s going on with technology. I would be a worse moral
person, I just would, and nobody’s perfect, but it’s crazy to me that I’m a better man, because
I’m scared that somebody’s gonna meerkat it, tweet it,
instagram it, see me out doing this, that, the other
thing, it’s just the way it is. And so, that was funny, pretty cool. That’s what I would do.

is more important in business? IQ or EQ?” Oh geez, I’m showing some
real Tom Selleck stuff here. You could have warned me. Did you see two episodes ago? It was like, seriously weird. Who asked that? – [India] Thomas. – Thomas, I- (static) I’m making scratchies? Am I making scratchies? You know you don’t get
to edit this either. Making scratchies for you. Alright, who? – [India] Thomas. – Thomas. By the way, the black and
white version of this show is way better than the
stuff that goes on color. Thomas. I think it’s massively
important for the entrepreneur or CEO or leader to be self aware. The answer to your question is both. It’s about doubling
down on your strengths. For me, EQ. I actually think I’m an IQ below average, and I think that I’m an EQ all time great. And thus I go all in on EQ, and that is building the
foundation of my success. It allows me to give back to my community in a way that I think most people in my position today don’t, which I think builds me leverage. It allows me to build a culture here, and just a lot of different
variables, and so I bet on that. it allows me to have
instantaneous relationships, and so I tripled down and
put myself in a position to be EQ, but there’s plenty of people who win on just quantive data. There’s a lot of people who are watching this show
right now that are just sitting in their room by themselves running math, and data, and building tech, and that’s what they like. They don’t want to jam with anybody else. They don’t want to be
bothered by anybody else, and they’ll make millions and billions and hundreds of millions or
tens of thousands, but be happy. And so, I think the key is self-awareness. The answer is both. The real answer is to figure out which one are you, and by the way, most people aren’t 90-10 or
80-20 like I probably am. Most people fall onto 55-45, 60-40, 70-30, but plenty of people fall
in the other categories. Try to get to a place where
you understand yourself, and understand what your strengths are. Too many people try to be like me, because it’s sizzly, and
it’s sexy, and people want to be charismatic and on stage, and then there’s plenty of people like me that wishes- I mean I wish my math skills were as strong as AJ on the spot, where I could make some
other business decisions, where I don’t have to hedge,
so we’ve all got something, and you just need to accept what’s yours, and go in on that. So the answer to your question is both. It’s just individually different
depending on the person.

“during negotiations something that is in “someone’s DNA, or can it be taught?” – Anthony, I think it is probably a very strong combination of both. I, for a long time, up
until July 7th, 2014, believed that almost everything was DNA. But something that does
not come natural to me is taking care of my health, right? And what I’ve done is I’ve hacked, and I’ve taught myself, and
now is it my own behavior? No, I have a babysitter. His name’s Mike. You’ve seen him, you’ve heard of him. So I do think certain things can be taught to a degree, meaning, for example, I’ve been playing basketball more often and my jump shot is getting better. I’ve brought back my running jumper. Staphon knows what I’m talking about. And so I do think negotiating skills is something that can be taught, but it would be naive to not recognize that some people are just
born with that talent. So probably, like every
answer to every question in the world, the answer is both. A little bit of training and building up, I think I taught AJ to
be a better negotiator. I think he naturally had it in him, but I think there was some
teaching moments there at the garage sales of New Jersey, and so I actually think the way it can be taught is more through osmosis. I think surrounding yourself with those kind of strong negotiators is better than watching a video about it or reading about how to do it, and so I think learned
behavior by feeling it, not just by reading it, is the way to go. So I would say both. I would say 80 20. I think 80% of the equation is natural, but I do think you can be taught 20% lift off of where your natural place in the lexicon of negotiation, or maybe anything else, really is. – [Voiceover] Dmitry asks, “How
do you celebrate victories?”

That’s a good question, thanks Meerkat. – [DRock] Who was it? – He doesn’t know. That’s why he said
somebody, or you got it? It scrolls. – [Staphon] Yeah, at, Jesus Christ, now everybody’s asking. – Yeah, it’s over, sorry
if you asked this question. No IP love. You know, I think it takes
a million different things depending on what the job is. It’s about the right job
for the right person. So, the answer is, anybody
probably could work at Vayner at some level, they just have to have self awareness if
they are a project manager, or a creative director,
account sup., a CM, but it definitely takes, I think the more interesting question is: What does it take to win at VaynerMedia? Right, so like getting
in, like we’ve had plenty of winners and losers get in. How to win here I think is a fine balance of one, having empathy and self awareness, and respecting the others around you. Having patience, I think a lot of people lose within the first six,
12, 18 months at Vayner because they’re just not
playing the long game, and they either want a
raise, or a promotion, or have the audacity of
like thinking they’re better than they are, but while equally, this is back to pulling
in both directions, I want that bravado and confidence, and all those things. So, I think it’s about making networks, having relationships,
having self awareness, having patience, over communication. You know, like what if this
machine is doing bad by you, I respect that. We’re not perfect. I want to be there for
you, so are you speaking to Minnie in HR, or me,
or AJ, or your leaders within your organization, or
at least 30 to 50 people here that have been here for
a year to three years that are really the foundation
of the ethos of the company. So you know, I think there’s
a lot of different things that it takes, but it
definitely takes hard work, it definitely takes smarts, but what trumps status, it takes heart. – [India] I found who asked the question.

I love your hustle and
perseverance so much, but I’m gonna zing and zang
a little bit on this answer because I am really tired of 21, 19, 22, 24 year olds wanting to be speaker and coaches about things that they are not able
to speak and coach about because they don’t have the experience. You’re right, it is a disadvantage. It’s very hard for me to want to listen, or pay you for business advice when you’ve never built a business. And by the way, you don’t have to be 24, you could be 39 and try
to sell business advice, when you’ve never sold a business. Now, that’s me making a
leap and an assumption that that’s what you want to talk about. If you want to talk about the perspective of a millennial on how to use social media because you are one, cool. If you want to talk about
the things you’ve learned, you know, in whatever genre. If you’ve been making
music since you were 13, and you’re 24, that’s an 11 year career, but the truth is you can only talk about, and demand and command
attention and respect around something you’ve
actually accomplished. Just saying that you’re
a coach and a speaker doesn’t mean you are one because
you just said you are one. You’ve got to earn the
credit to be able to do it. Now look, do I believe that you can be a football coach without playing football? Yes, but we’ve hit on this before. When you look at the
coaches that were coaches that, you know, didn’t play football, most of them played college football, maybe they didn’t get to the pros. Most of them, if they
didn’t play football, at least, at bare minimum, played high school football competitively, and then had a father normally who was a coach, or was
within the organization of a major sports franchise. I mean, you’ve got to put in the work, and so you know, the reason
there’s a disadvantage of being 24 and getting
people to listen to you is cause they’re right. Now, there’s anomalies, maybe you were 17 and you built a huge
business and sold it at 21. The age is not the variable, you know, I feel like I did a lot by 24. I could walk onto stage and say, “Hey guys, in the last 24 months, “since I was 22, and I took
over my dad’s business, “I’ve taken it in the last 24 months “from 3 to 15 million dollars. “Here’s how I did it.” That’s some credibility,
that’s some chops, but I couldn’t have at that point say, “Let me talk to you about HR as a leader.” Only 24 months of that experience, only so much value compared
to when I do it now of having two decades of doing it. So you know, it’s a
disadvantage for a purpose, right, for a reason. If you’re an anomaly, radical, but if you’re not, you need to respect that people are not idiots.

“join a local Chamber of Commerce “in order to build a brand in
the community they live in? “I’ve never had much ROI
on networking groups.” – You know, Darth Bill,
the answer is probably, but maybe it’s not the group’s problem, maybe it’s your problem. Maybe you’re not good
at networking, right? And so, you know, I think you need to look
yourself in the mirror, Darth. And I’m gonna continue with the pause, cuz I don’t wanna leave it
that negative, cuz I like Bill. Even though I’m in a little
bit of a focused mood, there’s no reason to be zingy. You know, I think you need
to really know yourself. One of the biggest reasons I do go to a lot of networking things, and I don’t go to Chamber of Commerce, though I did, we were part of one. Brandon loved it. I (mumbles) freaking loved the concept of the Chamber of Commerce. I mean, you know, I think that you really need to know yourself, and if you don’t find yourself as someone who is strong at networking, or has that gear to go up
to people and say hello, and you don’t have that bullcrap gear, where you’re just going up to everybody and handing your business card, you know, then maybe it’s not for you. I mean, we really need
to bet on strengths. You know that’s a big thesis of mine. And so I would look at yourself first. If you’re not good in that environment, then maybe you shouldn’t
be putting yourself in that position. – [Voiceover] Heromoviepodcast asks,

when it comes to news media bias versus fact reporting?” – Daniel, this is a
tough question brother. I mean I don’t think I have the answer. Everybodys got their agenda. Humans are flawed by nature. Everybody is gonna put their spin on it. What I’m really upset about is watching people only gravitate to the
people that are like minded. I take enormous pride in the fact that I’ll watch MSNBC, CNBC, Fox. I remember for a year there
I was streaming Al Jazeera not because that I believe
in any one people’s hyperbole, it’s just fun to contextualize. Maybe I’m affected by the fact that I grew up in a communist country, and my mom wrote a book
report that the Fidel Castro was the bravest man in the world. Because that was the spin that she got of what he was doing
in Cuba against the US. If you’re self-aware
enough to know that people are driving their agenda, and that’s just the way it is, then what you do is you
start hedging everything, and it creates some level of balance. I think it’s about being open minded and trying to challenge yourself to see it from multiple perspectives, but at some level I think we trust the people that most talk
about the things we talk about. I think that at some level
can be slightly dangerous, especially now in a social
media, digital content, media at scale world. There’s so many more voices
that can be completely for us. I wanna challenge you
VaynerNation to make sure once a day, once a
week at least once a month you’re reading heavily with an open mind the counter point to
the things you believe. – [Voiceover] Homeinstead
Senior care asks,

a young woman to brand herself on YouTube if she’s worried about privacy
and security for her family?” – Dana, that’s a tough
question for me to answer because I’m acutely aware that
a lot of practices that I do, I would struggle to
execute if I was a woman, and definitely, the thing
that I spend a lot of time on this lately, serendipitously,
I’ve been in a couple of meetings with a couple
of friends, that are what I would call, very attractive
girls, and that becomes– Call it whatever you want to call it, that becomes a whole nother variable. And so women have it different. I’m thrilled for people to leave comments, and I know they will, and say, “No…” Yes. Women have it different,
African Americans have it different, Latinos have it
different, context out there is different. White males
have certain advantages. And putting yourself out
there, as a woman, leads to dudes being dudes, what I
mean, dudes are jerk offs, and they’re scum buckets,
and it’s just how we roll. Don’t be mad at us, we
were given chemicals that made us want to be
hunters and we just don’t know how to handle that 94% of the
time, I’m in the six percent. What I would say is, carefully. I’m petrified to give an answer
here because if one deems into an uncomfortable situation
for you, but I think, look– I think there’s different
levels, I mean, the fact– Here’s a good example, it is
very hard to find pictures of my kids on the Internet, right? And your question actually
has your child in the picture. I’m not calling you out
for that, I’m saying, clearly you have some comfort level of putting yourself out there. This is not an answer for
me, or for anybody else, this is the answer for yourself. But what I would tell
you is to be careful, but to recognize people are good. The number one underrated brand in the world is human beings. The mainstream media
spends all of its time telling us about the terrible
.01% of us, as humans. But the truth is, it is
stunning, in the world that we live in now, where
everybody’s putting out their information, where they
are, how they roll, who their relatives are,
how empty their home is. Remember when Foursquare came
out, and everyone was like, “Oh, everybody’s gonna rob you”, because– Let’s put up that article,
I’m gonna find it. Put it up here. This was an
article that was literally written, google right now like “burglar Foursquare robbing your house”. Everyone’s like, “Oh, you
can’t check into places because people are gonna
know you’re not home and they’re gonna rob you.” Ludicrous. You found it already? – [India] There’s something
called please rob me. – Yeah, please rob me. It
doesn’t happen because 99.999% of us, who are watching this
show, living in this world, are good people. So, look, I’m
not giving you advice on this because I care way too much
about the health and wellbeing of your family, and I
care way less than you do. So you need to roll your
way. But I will say this, people are good. It’s stunning how
many more bad things can happen to you by percentage
than the stalker that’s gonna come to your house and hurt you. It is far riskier to drive
a car than 99% of the things people talk about around social media. That’s just my context point
but I will not give you an answer because when it comes to family, everybody has to make their own decisions. – [Voiceover] Jonny asks,
“Any tips on giving

“within yourself, how do you determine “whether to delegate or to strengthen it?” – Cory, I love this question because I really don’t
know the full answer and I’m not sure anybody does. I think that’s a question that we all have to answer for ourselves. You know, I always talk
about betting on strengths, but there’s clearly been
weaknesses that I’ve created at least a nice baseline, a foundation. As a matter of fact, one of the weaknesses I’ve been working on
for the last 36 months, especially in building Vayner,
and I give AJ, my brother, a lot of credit for this,
is leading with a little bit more reality than
over-honeying the situation. I’m such a positive
dude that a lot of times I don’t think I was clear
enough with negative feedback or critical feedback to
an employee or a teammate because I was hedging too much, I was like, “You’re the best! “This is all great! “Don’t worry! “But maybe you should…” You know, I’ve been a
little bit more direct, and that’s a weakness
that I’ve strengthened, no question about it, because
I thought it was important, and because I felt like
it was a couple inches off and just by moving it a little bit. Does that mean that I’m, like, the scary guy in the building? I mean, I’m like the least
scary guy in the building outside of the reputation of who I am or being the CEO of a company, but once people get to
know me a little bit, like, I’m the pushover that
way because I am positive, but I think that, look. I would say this is an
80 20 rule answer to me. I truly still believe,
minimumly, that you need to spend 80% of your time on your strengths, and if you want to
allocate 20% of your time to audit, you know, I would actually just do a whole lot of listening. I would actually ask the
people you work with, the people that work for you, the people you work for, your
friends and contemporaries, the people that are closest to you, the 10 closest people to
you, friends and relatives on what they think you could work on. They’re a mirror to that. You may take a step back. It might hurt. You’ve got to roll with
humility and empathy if you want to address this, and then you can start
addressing those 20%, because a lot of times the
reason we can’t address something is because we can’t see it, and the best way to see it is
through other people’s eyes, and you know, it’s funny. The best way to see it is to
use your own ears, actually. It’s kind of interesting,
there’s something there. India, we need to go long forum on that. And that’s that. – Hey Gary, it’s Sean McCabe. I just wanted to say thanks
so much for doing your show.

– [Voiceover] John asks, “you
give with zero expectation “of return so you’re never disappointed. “That’s really tough, how do you do it?” – John, I do it because
that was the talent that I was gifted with. It is the essential
backbone of my success. And I’ve said that about other
things, so it’s always a mix, right? Like it’s hard to
say this but, like, boy, boy am I thankful that I have it. I look for it in others. It is
a huge competitive advantage. It’s like being born beautiful, right? It’s a competitive advantage. Luckily for me I’ve got
both (laughs) just kidding. For me it is really really
really really something that I’m so thankful for. How do I do it? Really the same way
everybody does everything, it was just there. I didn’t cultivate my lack of expectation. There’s no, like, lack
of expectation exercises that you can get into,
but boy has it been a– Look, the truth is,
people like people, right? And people do business with people, and people sense people through a camera, through an audio podcast.
They sense people. I have enormous selfishness in the things that I wanna achieve. But the fact that I have
this lack of expecation and I’m willing to give, and give chances, and give opportunities,
and just flat out give, without ever thinking, what
am I gonna get in return, knowing that eight out
of ten times I won’t get something in return, and it’s pure, it’s just the purest version of it, pshh, I won. And so, like, you know, I have no clue how to instill that, but I can do this, why I
answered this question. I can tell you that if it’s
in you, triple down on it. Don’t suppress it. Don’t let the cynics
outside of you tell you, “no, you’re being too nice,
you’re not getting anything in return.” It is enormous human leverage
and I highly, highly, highly recommend it. For today’s question of the
day, I want to make a statement