It’s going really good. – Is detailing like
car stuff you mean? – [Roberto] Yeah.
– Okay, keep going. – [Roberto] I deal with a lot of
high end cars doing coatings and stuff like that.
– Yep. – [Roberto] And it’s
really growing quickly. The only thing is during
the winter it slows down a lot so I was trying to–
– How old are you? – [Roberto] figure out how…
I’m 26. – Are you married?
– [Roberto] No. – Good, go to
Florida in the summer, in the winter.
– [Roberto] Okay. I’ve thought about
that also but– – Don’t think. – [Roberto] I have a
lot of clients out here. – Well, of course.
Build clients in Florida now. – [Roberto] I’ve thought about
trying to attack other things. – By the way, by the way,
and here’s what the great thing about this show and
having a call-in show. Like if this was just
something we took from Twitter, that’d be my answer and we’d
all move on in our merry way but this is why I like the call-in
because let’s keep talking. Do you want to do, listen, flip shit on eBay
and Craigslist and Etsy. You can make $50K. I don’t know, like, it depends. If you want to triple down
on your detailing capabilities, build a brand during the winter
months in Arizona or Florida and actually go down there and
live in an airBnB at first or whatever and figure
it out and hustle and grind the same way you did. If you are okay with having
other entrepreneurial things during those winter months,
you’re more than welcome to, I don’t know, start a snow
removal business or a winter landscaping strategy business or buying stuff
at the Dollar Store and flipping if for $9. The truth is
reverse engineer yourself. If it’s going really well,
a couple things are going. The word of mouth is kicking
in which means that you actual detail very well
and you have that skill. I mean do you love detailing? – [Roberto] Of course, I do. – No, no, but do
you really love it? – [Roberto] No,
yeah, I really do. – Dude, I’ve got to be honest. – [Roberto] It’s what I’ve
been doing for a while now. – So let me tell you, Roberto,
I think a lot of people don’t think macro enough and it
doesn’t even cross their mind to actually go live somewhere else
for four months of the year. I know how that’s weird but in the days of airBnB and
the days of Craigslist. These were decisions that were
made years ago pre-internet when it was hard to have
somebody live in your house for four months and you had a mortgage. Dude, do you know
that you can actually, if you were really good at this,
and if you’re here right now that means you’re
paying attention to me. Let me give you
a real good piece, do you rent an apartment? What’s your living situation? – [Roberto] Yeah,
I’m renting right now. – Dude, the fact that you could
probably re-rent your apartment to somebody for four months
using airBnB or other things, I know there’s laws and all
that but stick with me here. Where do you live? – [Roberto] New York,
center of New York. – Got it. The fact that you could do that,
take the profit and then pay for your living situation in a warm
weather place where the numbers are different that covers your
entire cost and it’s all upside for you to grind and continue
your craft 12 months a year, do you know how good that is? – [Roberto] Yeah, I’ve actually
been thinking about that but never took action on it. – Yeah, dude, why do you
think so many people lose? Everybody’s got comments. It’s real fun to leave
your two fucking cents on my Instagram post. How about the people
that are actually doing shit? – [Roberto] Yeah.
– So fuckin’ go. – [Roberto] Alright.
– No, don’t alright me. Will you promise me as a
man, handshake to handshake over a telephone call,
that you’re going to do it? – [Roberto] Oh, definitely.
I definitely will. I’ve had plans already,
been thinking about it. I’ve been following
up with people. – Do it. – [Roberto] So, it’s
definitely something I’ve thought about but–
– Actually, you know what? Now, I’ve got vested interest. I’ve gotten
emotional about this. What’s been holding you,
like be straight honest with me, what has held you
back from doing it? – [Roberto] What held me back
was me trying to build it here. Like even more. Like getting more clients
so getting into a bigger shop. And I’ve also been working with
trying to move that into houses. The coating
basically protects the car, it’s like a glass
hard once it cures. – I see. – [Roberto] What they do is
trying to install that in houses so that’s what I’m
trying to figure out right now. – Listen, by the way,
I’m not against that either. Just weigh the options of take
this winter, we’re in it now, like hang up the
phone and get to action. Make a binary decision, are you
going all in on trying to go to houses and like work your ass
off knocking on doors trying to get people to do it, running
Facebook Ads or are you gonna get down to Florida or
Arizona on February 1st and take three months and do it there. Just make a decision. Do me a favor, just don’t think. Think one time, for one hour,
make a decision, and go. – [Roberto] You got it.
– Alright, brother. Roberto, I’m
telling you right now I’m saving this phone number. I’m gonna track you. If I fucking see your ass
pondering on February 17th, I’m gonna lose my shit. – [Roberto] (laughs) Alright. – I’m gonna block you to not
allow you to consume anything I put out.
– [Roberto] You got it. – Alright, brother.
I like this show.

time you mention China WeChat, the other internet
and stuff like that. So do you actually spend time
on studying these things, how they work,
how they’re different and if so what do you focus on and have you learned something
already that you’re applying in your business or that you are
sharing with the clients in the US and all around the world? So thank you very
much for the grind. Thank you very much for
answering my question and have
a great day. Bye. – Jan, great question and I’m
really dying to see if you guys, I feel like you guys are
being very smart and asked that question. Something very funny happened
two days ago, yesterday? Yesterday, right? Yesterday I sent a team
wide email about this? Was that yesterday
or two days ago? – [DRock] Yesterday.
– Yesterday. Yesterday, I sent an email to my
entire teams and it said China, it’s time. Let’s start
transcribing my content. It’s time to get serious,
Jan, so the answer is the other internet, China is something
I’m very, very passionate and a believer up on a religious level
but I’ve never gone to church. Meaning I know it’s right. I know it’s big. I know the biggest consumer set
in the world is there but you can’t get to everything and much
like there’s a lot of things I’m not doing well
even within the US, I’ve not been able to
open up a can of worms. VaynerMedia eventually’s
gonna play in that market. It will have to do as we’re
becoming global leader and so no question the thing I’m
most disappointed about on a microlevel in my career over the
last 36 months is that I haven’t forced myself to spend four or
five separate trips in China. Taste it, get used to it and really articulate
a real strategy. Literally, literally I became
so fed up with myself that yesterday I sent to the team
it’s time for me to become a player in that market and so I’m
sure that’s why the question was asked or maybe it’s just
serendipitous but the answer is no I have not spent time
analyzing the WeChats, TenCents and the rest the
market but it is something I better get around to
if I have to expand on the aspirations that I have. I think both VaynerMedia and
me as a brand have enormous opportunities
within that market. I think we fit the mold on an
entrepreneurial level and so I’m excited about
the next frontier. – Cool. Next is a video
question from Diogo Silva.

developments in New York
including Hudson Yards. Gary, I heard your moving
your offices over there from Park Avenue South so I’d love to hear why you decided
to make the move and Frederik from a residential
angle I’d love to hear what about Hudson Yards you’re
the most excited about. – I’ll let you go first because
it’s far more interesting. What’s the vibe out there? – To me, I ask questions
I’m obsessed with New York. My husband, he makes fun of me,
he’s angry at me because I say New York is the biggest
love story of my life. (laughter) Honestly.
– He’s number two. – The new new downtown which is
the old financial district which used to be Wall Street
which is not financial at all. Seaport is just blowing up. Hudson Yards they
are all equally– – Do you think the Hudson Yards thing is going to be
a big, big deal? – It’s major. It’s like 22 acres of parks,
39 skyscrapers it’s believable. The retail and it’s location. If you look at the map– – For a Jersey boy it’s great,
I just want to (waves hand). – No but it’s perfectly located,
you’re close the park, you’re close to Midtown but still
close to the water and the infrastructure they’re building,
it’s going to be incredible. It’s not so much they
love for Hudson Yards, it’s going to be great. It’s the love for New York
always turning over, always changing. I can’t keep up with.
No one can keep up with it. – Mine is much more practical
Steven Ross, who is building that project is my business
partner and a part owner of VaynerMedia because I want to
buy the New York Jets and he owns the Miami Dolphins so I
want to be in that ecosystem. You going to become a Jets fan?
Good. (laughter) And we’re growing so
fast I needed to be in a home where we can grow from within
and plopping ourselves over there I thought was
a very good idea. Plus, Jewish holidays getting to
Jersey just scooting right into the Lincoln Tunnel I’ll
save myself an extra hour for business meetings
so I like that. Cool, India, let’s move it. – And you’re gonna get an
amazing view, I’m assuming ’cause they’re all like crazy.
– Yeah.

There are a lot of reasons why
startups are flocking to Silicon Valley and New York but
it seems like emerging startup markets are becoming
increasingly viable. What are cities like
Buffalo doing right? – I think it’s becoming
viable because people are all buying into the dream. What they’re doing right is
there’s more money available to invest in startups. Startups are simple animals. They want expertise,
mentorship and money. Silicon Valley is going to win
because a lot of developers in San Francisco and things of that
nature and if you going for big, big tech ideas you
need that talent. Things are Buffalo and New
Jersey and even New York don’t fully have the kind of
engineering talent that a San Francisco has so if you got
an eBay or Facebook or a Microsoft ambition well then
you’ve got to really debate being out there to
have the engineering talent. In the beginning these
things can start anywhere. Facebook started in Boston. Pinterest started
in Pennsylvania. You can start them anywhere and
more importantly if you’re doing things that are not grossly
reliant on engineering talent you can do them anywhere. And the things that Buffalo
and Cleveland and Detroit and Columbus, Ohio and Chattanooga,
Tennessee are doing is that the rich people in those areas
are starting to write checks to startups and so then
it becomes agnostic. And more importantly there’s
such a rejuvenation of city life across the whole country so all
these really it’s amazing to see the cities of America go
from places that were seedy, ironically, to having high
ceiling lofts that are a great price and great coffee
shops and cool wine bars. We’re living through a very
interesting time in the city rejuvenation of the United
States and with that comes the natural artist and tech talent
and so I think what they’re doing right is the riding the
wave to be very frank with you and I also think that there
are wealthy 50, 60, 70 and 80-year-olds in those
towns that love their town. Right? That want
to see it succeed. I’ve even had feelings towards
Jersey on this issue and I’m still fairly young. When I 70,
80 I’ll definitely want to make Edison, New Jersey an
ecosystem of something. I think those
practical behaviors is why. It’s just the evolution
of the marketplace.

“I want to relocate: do
I just pick up and move, “throw caution to the
wind, or do I wait till “I line something up?” – Bernadette, I think, the truth is I need a little more context
to answer that question. Can I see her picture? Maybe that can give me a little context. Oh, nope, it’s some sort
of interesting icon. Bernadette, I think it comes
down to responsibilities, where you are in your life, age group. You know, I really do think
that if you’re under 30 everything should be in play. You should sleep in the
subways of Singapore, you should live on a rock,
you should not eat for a year but not die, you know, like everything should be in play under 30,
because there is no reason to disproportionately deploy
practicality under 30, because of how long people are gonna live, on how much that’s an
incredible time in your life, and I would, absolutely
if you’re under 30, just pick up and go, especially
if you’re not prima donna. See, one of the great advantages
of being an immigrant, as I think about the book
that I may want to write one day: I Wish Everybody
Was an Immigrant, one of the main chapters
is Lack of Entitlement or No Prima Donna Gear, right? Like, last night my mom and
dad went out to dinner with me we were at an event, and we walked through the rain with no umbrella, and we were just laughing, like we just looked at each
other as everybody else in this kind of New York
City gala was kind of like umbrellas and ubers and we just
kind of looked at each other and were like “Belarus,”
you know, it’s just there’s nothing that’s kind of sacred. Everything’s pretty ghetto, meaning that if you’re able to, Bernadette, sleep in a crappy hotel or at your friend’s couch,
or if you’re just not in need of cozy things,
then of course you should pick up and go, because you could work at MacDonalds and live in
a shit hole and be happy, if that’s what’s pulling at you. If you need certain things
to function as a human like a clean bathroom or coziness, then it becomes harder
for you to pull it off, so I think that the graph is really completely predecated on
what you need to function. For me, I need nothing
to function, literally. It’s so damn scary, and
so everything’s in play, when it comes to that kind of extreme, because I can go to zero. I know what it’s like to
live on a small budget. I don’t need fancy things. I can wear the same four pieces of clothes on rotation for three years, so I just think it comes down to you and your ability to
grind, and the truth is, and I’ve been speaking
to a lot of people over this last year, most people
like to say they can grind, but they don’t, so that’s on you. – [Voiceover] Louis
asks: “How do you handle “price objections when
attempting to close a sale?”

“Jab, Jab, Jab, Right Hook to
ship from Amazon, and asks, “Does your theory still
work in the Italian Market?” – MAngiolillo, thank you so much, does it work in the Italian market? Does giving, giving, giving and then ask work in the Italian Market? Does provide value, provide
value, provide value and then build equity and leverage to get something in return, does that work in the Italian market? It works in the human market, obviously every market
is a little bit different and there’s suppressed governments and there’s dynamics, communism
creates different behaviors. You know there’s a million
different variables, but at the end of day
humans absolutely respond to being guilted or feel
compelled to return favors or do good for people
that give good to them. So when you’re providing value upfront, whether you’re in Italy or
in Egypt or the Soviet Union, Syria, Afghanistan, Argentina, New Zealand it’s going to work, it’s
not gonna work on everybody. Do I believe there’s cultures, countries that there’s more upside
within based on the DNA and the overall stereotypes of a country? I do, I absolutely do, but in general this is an absolute winning formula not to mention that it’s
a winning formula for you not just your results. You need to feel good about
providing upfront value. You know, I’m not gonna go, I’m not gonna judge my life
on how much money I made, I’m gonna judge my life by how many people
showed up to my funeral. So the process works for me, not just on the financial aspect, but on who I wanna be as a human being and you need to ask that question for you.

Meerkat is nothing more
than a cute animal, and Twitter isn’t even as
dominant as it is in the US. Would you recommend that I still go there and wait?” – Max, I think that the question is very solid, but actually you should have been able to level up and figure it out for yourself. Here’s what I mean by that. It’s the same thesis that
I talk about in the US. Meerkat is just an animal in the US too and so is Periscope, and so is Snapchat 38 months ago. Yes, every country, like here’s an answer. Will every country like the
same social networking apps and they will hit scale? Absolutely not. It’s funny. Unfortunately, as India
was reading the question I know that Twitter never
popped to real scale at Germany, I was gonna say that. You said it in the question. Look, I think that it’s super important for you to understand what I
mean by sit there and hope. The upside of being an earlier
mover in a new platform that has the potential
to pop is so much greater than the downside of
going to a new platform and wasting your four, five or 10 weeks or 10 months, and it didn’t pop, and that’s why I’ll always do it. That’s about as basic as it gets. That was probably the
best way that I’ve ever articulated it. Thank you Max from Germany for putting me in a position to succeed right now, because that’s it. That’s just it. It’s just that simple. Especially when you’re
an entrepreneur and time is what you have, not money. You entrepreneurs in the
VaynerNation are pissing me off to such an extreme,
because you’re debating these things, and you cry that
you don’t have enough money to compete with the big guys, but then you cry about wasting your time. Oh, you mean the only God damn asset you have besides your raw talent to have any potential to win? Yeah, I think it’s a
good use of your time. – Hey Gary, it’s Brandon
from Human Cry from

to hustle the way you do anywhere outside of the United States?” – Alex this is a ludacris question. It is complete- Do we
know where Alex is from? Maybe you can look it up real quick while i’m answering this question. Alex this is a ludacris question. This question pisses me off so much that it’s starting to start to show with it, as Steve is looking. The thought and nature of people saying well America is an
entrepreneurial paradise is the same conversation that’s happening within America of like to
be great in tech you need to be in San Francisco,
like no good businesses are made outside of Silicon Valley. That is just asenine. Let me just remind everybody that Facebook was invented in Boston. Alright, and the home of the Patriots It’s crazy for me when people debate this. Of course you can. Your country is not the variable
of your hustle life, right? Now the environment that
entrepreneurship is glorified in the US. The UK wants
to be more reserved. China got it’s own version
of entrepreneurship. Yes, does the environment
effect it? Of course. My parents growing up in soviet Russia where there was no business, of course they were effected by that. But your hustle, your work ethic, your drive is not
predicated on your zip code. – [Voiceover] Tony asks,
“Gary, what are your thoughts