2:10

“in five years?” Jeff, the truth is, I don’t really see myself anywhere in five years. I am not a planner, I do not have a five-year plan, I think all of us can agree that five years ago, Instagram and Snapchat didn’t exist. You know, GoPro, Netflix wasn’t what it is today. I mean, […]

“in five years?” Jeff, the truth is, I
don’t really see myself anywhere in five years. I am not a planner, I do
not have a five-year plan, I think all of us can
agree that five years ago, Instagram and Snapchat
didn’t exist. You know, GoPro, Netflix wasn’t what it is today. I mean, the world is
changing way too much for me to think where I’m gonna be
in five years professionally. Five years personally, I
will be in better shape, I will spend more time with
my family. I will be going to a lot of lacrosse games, and ballets, and shows, just trying to hack my life
to have a better balance. Professionally, I will be
doing what I always do, DRock, zoom on this ear, I
want you to go right in there. My friend, this ear will be
listening to the market place. I will be listening to the
market place and I will be adjusting on the fly in
real time and I will be running a business and
marketing like it’s 2017, like it’s 2019, like it’s
2022, like it’s 2027, I’m a reactionary, what I like to call, I am a half-time adjustments head coach. My game plan is okay going
into the game, I’m down 21-3 at halftime, I’ve got 15
minutes, I reverse, drop down, flip it and reverse it, I
come out and I win 27-24. That is who I am as an
entrepreneur, that is why I have no idea what I will
be doing or how I see myself professionally in five years.

3:18

– [Voiceover] Yeah he’s back. – [Voiceover] Dragga asks, “I’m an indie music producer. “What tips do you have to promo my content “using social media marketing?” – Dragga, what’s up? You’re back. And I respect that. You’re in Episode One and Two. You one day will be a trivia question. So, the question is, […]

– [Voiceover] Yeah he’s back. – [Voiceover] Dragga asks,
“I’m an indie music producer. “What tips do you have to promo my content “using social media marketing?” – Dragga, what’s up? You’re back. And I respect that. You’re in Episode One and Two. You one day will be a trivia question. So, the question is, look you’re an indie guy, you’re trying to promote. I’m actually gonna move the mic to Steve. He’s not even expecting this. Go there. Go there. Do you get the sound? – [Voiceover] Yeah, we can. – You’re good with sound? The camera’s got its own sound? – [Voiceover] Yep. – Go ahead. Say what you just said to me. – So, Dragga, I looked
at your Twitter account, and you posted a remix of a Rihanna track eight times in the last 24 hours, since we aired the last
episode of this show actually. – That’s a little bit
overwhelming, Dragga. Now, couple things. I think the thing to really
think about is listening. I was actually clicking, and
that’s why we got focused. I don’t know what he was doing there, but he was replying to somebody. I like the replying in Twitter. That’s a tactic. Look, here’s what I think it’s all about. The quality of the music matters. Building up your SoundCloud matters. How does one do that? One of the ways to really do that is to become old school in some ways. Believe it or not, I’m
gonna go left field on you. How ’bout some music message boards? But not spamming them. Becoming a part of that community. How about searching every single person that Tweeted about Rihanna. Steve pull it up. Every single person who
Tweeted about Rihanna. Let me guess, but I’m gonna think
it’s a shitload, right? And so, in that shitload, jumping in and engaging with those people. Now you gotta spend a lot of time. You decided to do a Rihanna remix, not me. So that means you’ve gotta go through it, and it’s gonna take you a couple hours, because everybody’s
gonna be Tweeting like, “Rihanna’s hot. “Fuck Rihanna.” All that stuff. And you’re
gonna have to find the people that are actually talking
about Rihanna’s music, which I don’t know, probably small percentage of
what’s going on on Twitter. You’ve gotta jump into that and engage with it authentically. Engaging, and you’ve heard
of the 19 year-old dude move is not saying, “Check out my track.” You’ve gotta just kind of,
you know, jam with people. I would recommend, if
you’re jamming people, and jamming with people, not jamming. If you’re jamming with people, during that period, changing the URL in your Twitter profile to be a direct link to the Rihanna track. That’s right folks. That was a tactic, and
that’s why #AskGaryVee’s gonna be a big-time show. If you’re deciding to
do something specific for a two-day period, like Dragga should, around engaging people
about Rihanna’s music that actually talk about the music. I’d recommend he changes
his Twitter profile’s URL from his probably homepage, or whatever he’s got going on, to the actual link to the
SoundCloud of that show, because while he’s engaging, people are gonna be like, “Who the hell’s Dragga? “Let me click this link in his URL.” Boom, they’re listening to that. The viral loop gets going. The viral loop gets going.

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