with their recent addition of GIFs?” – I mean, I think that’s
a narrow question. I think Twitter is
potentially making a comeback because they have a new
CEO which gives them new direction. And not that I’m mad at
Dick or Ev or the people that have run it in the past, I think it’s just anytime
you have a new CEO, if one deems something not working that it’s got the potential to work, right? I think the GIFs, I’m not letting that go, and many other things, extending the character limit, making
the feed act differently, these are all debates
and actions that we’ve seen from Twitter in the last 60 days that are promising. Because it shows maneuvering
with the product, which I think has been the vulnerability with the business. And so. I don’t think just with
it, definitely not, as a proxy to what’s going
on overall at Twitter, I think, potentially. – [Brit] Another video.
– Videos.

“How do you feel about a
short video in place of “your profile picture on Facebook? “Motion sick or sick move, you decide.” – Motion sickness or sick move? You know, I think gif culture
is real, people like it. You know, I think
storytelling is storytelling. I think they both can work. I think it comes down
to how good the gif is. You know, like, I think it comes, just like how it comes
down to the picture. To me, there’s more
upside in the fact that it just creates a little
bit more creative freedom. DRock, is that what you
were emailing me about? You want one of those, right? Um, yeah, I mean, DRock wants it cause
he’s all about the video. – [India] A lot of people were asking you, that’s why–
– [Gary] No, I’m glad. I mean, I appreciate everybody
asking and, you know, this is not something I’m
massively passionate about, meaning I think this
falls in the same category about a company’s name. If your animated gif, your
little video is good and clever, it’ll capture people’s attention, I think for the short term,
over the next three months it’s probably a smart tactic. Because in the world of the feed you’ll stand out cause it’s new. And so I think if you wanna go there for a little bit more
awareness, you do it right now. As a matter of fact, I’m
gonna now tell DRock to pick some part of this answer
to be my motion video just for kicks and giggles. It’ll be very meta. And so yeah, I think
over the next 3-6 months it’s a smart tactic that might give you a little more uptick in awareness in a feed, crowd-noise feed culture. But I think it comes down to the video or it comes down to the picture. One of the biggest reasons, one thing I will say is, I didn’t change my picture on Twitter for a very long time, even though I no longer
looked like that dude. Which I think is a pet peeve of mine. But I just couldn’t
give up the consistency of, you know, you’re so visual. The amount of times I’m
on Twitter where I’m like, “Wait a minute, that’s Rick? “He must’ve changed his profile.” So I would say that I like the idea of keeping something consistent
in these small icon worlds after you pick something
for a long period of time. If you’re trying to build a brand, if you’re trying to get your content seen. – [Voiceover] Irina asks,