Is it some local listings in SEO, writing content, social media? Antoine, what’s up, brother? Gary Vee, but you know that. You know, look this is
always the best question. This is the question that
I rappled with, rappled, grappled with, when I got
involved in my dad’s business. It’s very hard. What do you do? I made flyers at home and
gave them out when people walked into the store. When you’re hustling and
you’ve got limited budget, you’re in trouble by many
people’s points of view. Let me give you the real first answer. The real first answer is work more. The greatest way to
close the gap financially is to put in the extra two or three hours. So, whatever you’re doing, add
an hour or two to each day. Still eat healthy, still have
sleep, but an hour or two of hustle, little less watching
Game of Throne marathons and Madden 15, extra hustle
because when you’re limited, that’s the play. To me, Facebook dark
posts has one of the best ROI’s right now, Google AdWords is always a strong contender, banner retargeting. It really depends on your
business, it depends on if you’re e-commerce, to me,
those three would really work. If you’re a local business
that’s trying to drive people into the store, you start
looking at Yelp and Foursquare and things of that nature. Sometimes it might even
be, believe it or not, local radio, local cable
television, believe it or not. There might be ways, but the
truth is, there’s very specific answers based on very
specific small businesses. But, don’t, don’t lack hustle. Biz dev, one of my favorite things when we didn’t have a lot of dollars was biz dev. Go to the barber and be
like, can I put some flyers of my business in your store
and then you can put some, there’s that move. There’s
the call for advertisers thing that was my classic YouTube video. We can link that down below,
that’s probably the second time in three episodes linking
it, but it’s a classic. Go and get the money, and so, those would be my first answers to a local financially strapped. Networking, hustling, biz
dev’ing, go to the local businesses around you, trade,
go to the Chamber of Commerce events, figure out if you can do something and just print coupons and hand them out, you know, in quotes. Guys, I appreciate you jamming
with me in episode three.

As building audiences
on Pinterest and YouTube with Facebook dark posts
is the wrong strategy in a world where you can
build YouTube audience with pre rolls at five
to seven cents a view, and Pinterest is about
20 seconds away from their ad platform. My answer to you is it’s nice to try to siphon. I do think Facebook dark
posts will probably be the most effective besides
the native way to do it, but if you’re trying to build
YouTube and Pinterest audience I highly recommend doing
it with the native app platforms within those
two principal parties. (hip hop instrumental beats)