5:40

confrontation with people whenever you aren’t really sure. So like, for example– – Yeah, let’s go right to the details. – [Matt] Yeah, for an example, I’ve had issue before where a best friend and my current girlfriend got into an argument together. – Yep. – [Matt] And it just tore me apart. I didn’t […]

confrontation with people
whenever you aren’t really sure. So like, for example– – Yeah, let’s go
right to the details. – [Matt] Yeah, for an example,
I’ve had issue before where a best friend and my
current girlfriend got into an argument together.
– Yep. – [Matt] And it
just tore me apart. I didn’t know how to
deal with something like that. – Yeah, so I think, one thing
that I’ll jump in because I want to get some other calls in. I will say this. I think it’s
important for the people, so the people around me know
that confrontation that has no value is a deal breaker for me. It was funny what raced
through my head which is both my girlfriend and my best
friend wouldn’t have liked the way I would have dealt
with it if it was not valid. If they were just,
you guys are young people, if it was just dumb shit that we
were complaining about or having a real confrontation about,
I would have leveled up, I would have had one
conversation with both and said, “Why are we fighting over
our trip to Disney together?” Like if it’s
completely meaningless, I would have created the
context that it’s meaningless. If it was something
serious, then I would have, I’d made a decision on what
I believe and the truth is the way I deal with confrontation
and something you should think about is I think it’s a
strength to not want to have negativity in your life
and so I deal with it with one conversation and it’s a one
strike policy on confrontation with me in a world where I have
80 strikes in everything else. And if they’re not able to
adjust to what matters to me in that then I just kind of move
on and I mean that by the way. – [Matt] Dude, yeah.
No, 100%. – Just be fair
with them, be fair, be empathetic but literally
unless you’re madly deeply in love and she’s the
girl that you have to marry. Like I’m very
aggressive with my friends. I didn’t lose friendships
over this by the way. This is a line in the sand that
I created and so people realized they had to level up
their emotional intelligence and actually what they cared about
if they wanted to be around me. I really pressured my inner
circle to care about things that mattered because so much shit is
bad if you’re willing to think about it that way or it’s great
if you’re willing to think about it that way. (crosstalk)
Go ahead. – [Matt] It’s ridiculous.
– Yeah, of course. – [Matt] …the adult world
because they don’t have that higher level thinking–
– Hey, hey, hey. I have real bad
news for you, youngster. – [Matt] Let’s hear it. – The college
mentality trickles into 30, 40, 50, 60 and 70-year-olds. Just ’cause they’re older
doesn’t mean they’re any smarter about the way the
world really works. – [Matt] You’re so right. – Alright, man, take care. Love ya, see ya, bye. Alright, give me another number. I mean that’s it, DRock. You know, actually in these
breaks on The #AskGaryVee Show as they set up the call it’s a
good opportunity for me to just not interact with the
person but add the bow. So here’s what it is my friends,
whether running a business, whether running your
relationships one of the things that’s been fascinating to me
is watching the evolution of the people that are closest
to me including this team. Like watching Courtney evolve
over next year is going to be super fascinating because I’m so
aggressive around the emotional things that I care about. Tyler, you care way less about things than
you used to, right? And you’re pretty and you
have that skill naturally. Oh, we got somebody.
– [Chris] No. – ‘Kay. Get your
shit together, youngster. But you have to, I assume
you have to now put things into context better than you did even though that was a
strength of yours. Why? – Because there’s just not time
for shit that doesn’t matter. – You just can’t even get to it.
– Yeah. It’s just you realize what
you should spend your time and energy on and what you shouldn’t and 99% of the
stuff just doesn’t matter. – I love the quotes.
I love the quotes. I mean it is. There is that piece of content
that I put out that 99% of things don’t matter and
everybody hits me up in the comments and talks
about what do you mean? That’s what I mean. I mean you would be
flabbergasted if you gave a lot of thought to how much time you
spend on things that at a macro level aren’t bringing any
value and I want to belittle the argument or the confrontation
that a girlfriend or best friend at 20, you ready? At 22 have with
each other but I just, – Yo, this is GaryVee and
you’re on The #AskGaryVee Show.

8:36

“as a retailer selling someone else’s brand?” – Ah, I remember this one, I sent this to you. I like this one because I wanted to go tactical. You know it’s so funny, talk about the ying and yang meet. Like, I also don’t want this to get too heavy and philosophical, I want to […]

“as a retailer selling
someone else’s brand?” – Ah, I remember this
one, I sent this to you. I like this one because
I wanted to go tactical. You know it’s so funny, talk
about the ying and yang meet. Like, I also don’t want
this to get too heavy and philosophical,
I want to go tactical. Anybody who’s a retailer
that’s struggling with like wait a minute, I sell sneakers, so am I going to
make Nike content, or Adidas content, or
Under Armour content, and put it out, who is this again? – [India] This is from Matthew. – Matthew, read it one more time, cause guys check this out,
I think this is interesting, how? – [India] How do you create content as a retailer selling
someone else’s brand? – Right, this is so interesting. As a retailer, you sell
somebody else’s brand. That’s the definition of
a retailer unless you’re selling retail your product, and you’re the
Under Armour store, right? So, I really got a kick
out of this question. I think it’s when people
are looking at the lens the wrong way. We live in a world now where
brands are creating content for themselves, at scale,
and I wonder if Michael, Michael right? – [India] Matthew.
– Matthew, I’m sorry, thank you, if Matthew is looking at
this wrong because he sees the optics of brands
creating content. If it’s what you sell,
you create content. Wine Library creates content
of other brands all the time because we are a retailer, and we’re trying to
sell this Pinot Grigio. It is not our Pinot Grigio,
it is somebody else’s, but we’re creating content
because we’re making margin, and we’ve chosen in
the world of business to be a retailer. Matthew, the way you create content, if you are a retailer of
other people’s brands, is to create content of
other people’s brands. – [India] Free content
or something like that? – You know, its what you do, if you sell other people’s
brands you make content. Now, what you could be asking, and more detail oriented,
back to being practical, is you may have to follow
guidelines of a brand when you’re producing content. I think you need to be
conscious of putting those brands in a good light, because they’re you’re supplier, and they are more than
capable of discontinuing you selling that product, so you have to be political
about what that is, but you also have to
find a different angle, that is your angle,
from the brand’s. I think one of those
places is price. You know most brands
are not going to price because they know the
retailers are selling things at different prices, so their content in the ecosystem is more jab-oriented branding, you could actually be more
in the right hook business. This Pinot Grigio got 90
points from Wine Spectator and is on sale for $11.99, so you could, you know, those are kind of things
a retailer does. You could also create
content of that product within your retail store, and so you’re showing
it in that environment. Again, another thing
brands won’t normally do, because they don’t want to
allude to being favorite, picking a favorite from
one retailer to another. So use the advantages
that you have that you know the
mothership brand won’t do, but you can possibly do, and I think for all of you, now leveling us up back
to the theme of yesterday, I’m trying to do that
more in the show. I think way too many people
dwell on what they can’t do, instead of realizing
what they can do, right? So focus on the things
that make you uniquely you, and do the things that you know
that other people can’t do. Whether that’s your partners, like a supplier and a retailer, or that’s your competitors, they happen to be in this state, you happen to be in Colorado, and you have pretty mountains,
use that to your advantage. You know, like I can’t
make mountain content here. – [India] You hate mountains.

11:24

selling vegetables at my first farmers market coming up Patrick this is amazing watch their eyes that’s what I learned in baseball cards and you guys now know or if you don’t know if you got my website right now a lot of attention and build businesses when you do a trade attention eyes and […]

selling vegetables at my first farmers
market coming up Patrick this is amazing watch their eyes
that’s what I learned in baseball cards and you guys now know or if you don’t
know if you got my website right now a lot of attention and build businesses
when you do a trade attention eyes and ears are very important but I learned
and this is by the way this is stereo I would really be a baseball card cuz it’s
really important I would literally like I would get there at 6:07 a.m. the show
will open at 9:17 a.m. and I would have my table and I would sit there for hours Gary Payton and I would sit there for
hours and I would do this and then this and then this would look and I come
around and I’ll never forget this I don’t come around I try to understand it
from that perspective I would pay attention to what the other dealers were
doing and so I’d like ok he’s a lot of boxes here so we can I go whites PCR I
give a lot of a kid 13 14 and I’m thinking about how would you walk
through the small and if you just saw that guy’s table what does Michael have
to do so that you’re not you know there’s a tea tables here what you see
there that would then make this the end out in the context of that and that and
then what can I do if you look at this table this is the big punch line right
the orange thing so let’s call that the congressman junior rookie card like in
the middle of its headed by all the other cards they put a top left quarter
and funny even as a kid and snowy understand website I understand that’s
how people read so I would put lights flashing just hard to score hottest
items in the top left corner because I
understood that’s how I would look at their stuff here you know to me that’s a
really interesting insight to how I roll it’s how I think about the first five
seconds of this video when you watch it it’s how I think about my tweets it’s
how I think about my opening line want to give a keynote speech that all you’ve
seen in the cliche how many people know who I am who don’t know why everybody
reasons are shipped that hurts hahaha humility because I’m about to deploy a
lot of you go so you know for all my I’m quite calculated and that’s how I
thought about it and so what i would tell you patrick has it Patrick pay attention to the eyes
understand the context think about the parking lot flow of the vegetable market
think about what most people walk through and how did you happen to have a
vegetable that nobody else has a better price on something that nobody else has
understood what they just saw the bathrooms porta-potties where’s the
honey lady there’s a sausage guy like I’m the only person sells pickles in
this entire row think think think and then when you sit down and watch your
first table just watch that’s why did I was a weird dude probably cuz I would
just watch it watch it now just watch and see their eyes just wasn’t working counter punching their attention in
school right like that the whole thing has me right you like that because that
was like I tend to be very clouds but I

6:50

– Hey Gary, the sandwich enthusiast here. – Sale. – You talk a lot about how video is the future of social media. How do you decide which video content goes on which video platform? And secondly, if the New York Jets were a sandwich what type of sandwich would they be? – Ah, Jo’s. […]

– Hey Gary, the sandwich enthusiast here. – Sale. – You talk a lot about
how video is the future of social media. How do you decide which video content goes on which video platform? And secondly, if the New
York Jets were a sandwich what type of sandwich would they be? – Ah, Jo’s. You keep answering questions, I’ll keep making sandwiches. – That’s my man Shawn. (video keeps playing quietly) Oh, you always get caught with that. That is a wonderful VaynerMedia
employee here, Shawn. Uh, ba, bum, bum, ba. You know I reverse engineer audiences. So Facebook’s incredible
and I’ve a complete hard on for Facebook because
if I wanna make a video for a 60 to 80 year old female, I know what kind of content goes there versus a 30 to 35 year old male whose a Jets fan, who lives in New Jersey. I can curse there, I can be Jersey right? Like if I’m doing a video
for 52 to 58 year old females who are fans of Joel Olsteen
and live in South Carolina it might not be the right
video to be like f- you. That,that, that might not work right? So one I love Facebook
for that ’cause I feel that gives me the whole breadth. Instagram skews 40 and under, Snapchat I get real silly,
I can be really ridiculous, the rainbows, you know and so it’s about reverse engineering the audience. Who’s gonna consume it,
where is it gonna be? Twitter because I think
it’s more news oriented, more things of that
nature so maybe a video where I’m talking about
breaking news or my thought. Like my thoughts on
Snapchat or the other day. That would’ve been a video I
would have definitely debated to go into Twitter because
so many people newsworld are hard core on Twitter
so if they saw that, they retweet it, I get distribution so it’s reverse engineering,
reverse engineering Shawn. If the Jets were a sandwich
they’d be a Sloppy Jo. (people laughing)

17:07

– [Voiceover] The Bades asks, “When is it appropriate to “have patience versus just getting shit done “and not making excuses?” – Do you have that problem DRock? – [DRock] Yep. – Do you? That’s a great question, and I think that it’s a tough one to answer because I think every situation has it’s […]

– [Voiceover] The Bades asks,
“When is it appropriate to “have patience versus
just getting shit done “and not making excuses?” – Do you have that problem DRock? – [DRock] Yep. – Do you? That’s a great question, and I think that it’s
a tough one to answer because I think every
situation has it’s own context. I think balance matters. I think that if you’re being told that you’re impatient all the time from many
different sources, you may wanna give
that some thought. Obviously I’m a seller of both. Get things done, be very patient. I think that a lot of the nice things that have happened to me are
predicated on that balance. I think I talk about balance a lot. I think the last quesiton I said it. Here we are again one question later. I think you need to find
your cadence on this issue. I also would recommend to everybody to the next thing that
happens after this show is to try to do the one that feels less natural, to just taste the outcome. I think one of the things
that is fascinating to me is how many people don’t test. For example, yesterday I posted the Stunwin’s sit in no show video as a YouTube video, not native, not the right move, not
putting it as a Facebook video which will get us more reach based on the Facebook algorithm, but I wanted to see what it would do. I was curious about the results. I want to test. I think that the lack of testing the lack of calling your own bluff, the amount of people that are drawing lines, lines in the sand, and then don’t cross
them is a huge mistake. For example, it was pretty
conventional wisdom, that long written out
Facebook post was not a way to go where people would talk about that maybe not being native in a jab jab jab right hook kind of world, but then last weekend I wrote one, and it did really really well, and put up another one,
did really, really well, and another one and another one, and here we are four, five, six posts in, and they do extremely well, because one thing I’m starting to realize is holy crap, Facebook should be treated like a website. Your posts should be long. Shopping should be done that way. Wait a minute, this is
really just the attention and we are kind of evolving, and it’s evolving. I’m fascinated. By the way, the YouTube video got solid reach. It wasn’t so remarkably
lower than a native one. It was though, I think,
you just never always know, but by average, but it’s fascinating, and I try things, I try
things all the time, and I think the answer to your question is the next five things
that are cliche things where you get those that you’re impatient, two times, try to be patient. Taste it, learn, taste it, learn, taste it, learn. These are the things that
people don’t do enough of it’s so interesting. Give me a bottle of wine, Staphon. This kind of makes me
think of the wine world. I always talk about the biggest problem in the wine world is you
find a type of wine you like. Oh I love Rosé, and you drink it forever and never try all these other great wines, think the same thing happens in business. You find your move. Like I’m good at email marketing. I’m good at SEM. I’m good at Facebook. I’m good at Instagram. I’m a good salesman. I make nice videos, and you never try the other things. When’s the last time you
created an infographic? As a matter of fact, we need
to create an infographic. India, make some notes. We need an infographic
ASAP Sid, the intern, because we need to keep
pushing the boundaries as well. I need to eat my own dog food, take my own advice. We have to do these things. That is the key in life,
let alone business. I level up my excitement on this question, becuase it’s important,
and because I feel like so many people don’t do it. Try things, try things, try things, because then you can answer for yourself. When’s the right time
for patience and when’s the right time to move fast? I made a massively
senior hire two days ago, be great for VaynerMedia. Lately I’ve been almost
saying Wine Library when VaynerMedia, it’s the second time I’ve done that in like
two or three episodes. I mean a very senior hire for VaynerMedia, and the meeting with the
CFO, the CIO and A.J. and was like, oh you’re moving fast. And other things I’m
being very patient on. There’s just always a mix, and so mix it up.

14:13

As you know, I’m a humanist and I’m really big into human beings, hanging out with human beings and building real relationships. – Me too, Simon. – And I love technology and I love social media, but I’m also aware that there’s a balance and if things go out of balance, it can actually hurt […]

As you know, I’m a humanist and I’m really big into human beings, hanging out with human beings and building real relationships. – Me too, Simon. – And I love technology
and I love social media, but I’m also aware that there’s a balance and if things go out of
balance, it can actually hurt the relationships that we form. And it’s amazing for me
sometimes to watch people you know, every notification they get, their Instagram, their
Facebook, their Twitter, everything that shows up
on the top of their phones, they can’t help but look
down and see what’s going on. My question to you is, do you think that companies who use social
media as a primary means of marketing, or any means of
marketing, for that matter, have a responsibility to actually
help us find that balance? Do they have a responsibility
to help us manage our real relationships or is it entirely the responsibility of the user? Thanks for your help. – Simon, first of all,
since we’re buddies, I’m dying to have dinner. Let’s get together, ’cause I’m
gonna ask you questions like, do you think that it’s the responsibility of New York City to
limit the size of sodas or is it the responsibility for us? Do you think it’s the responsibility of McDonald’s to no longer make anything that is over 180 calories or
is it the responsibility of us? Do we think that we should, you know, and it’s a very, very
slippery slope, right, I mean, I think that
politicians and other humans have for a long time tried to say, we know what’s better for the user than the user themselves. Not to mention, in a business environment, as you know, Simon, you know, Dunkin’ Donuts and
Starbucks and Peet’s Coffee can be like, cool, we’re gonna do this. We’re gonna limit, we’re gonna only Tweet and post on Instagram three times a day. And then like, Gary’s
Coffee’s gonna swoop in and do it all day long and
see results in the white space and then the other companies were like, screw that, we’re back. And so, I think it’s an
interesting question. I also think, and this
gives me an opportunity to go there, Simon, to say the following. I promise you that when you and I go and have these drinks
or dinner in a couple weeks that I will rarely look
at my phone, if at all. You know why? ‘Cause you’re interesting. ‘Cause I like you. ‘Cause I don’t see you that often. And because that’s what I want to be doing when I’m there. On the flip side, if me
and Staphon were just going to hang out right now for a quick coffee, I might look at my
phone a couple of times. I get to see him more often. We don’t have that much to
talk about right this second. You know, and so I’m like,
I’m gonna be choosing what I want to do besides
what I’m doing right there. I think that us people looking at phones. Looking at notifications is
actually a true indicator of what we value. You know, about to take
a drive with my mom, will not be looking at my phone so much ’cause I miss my mom
and I want to hang out. But if I saw my mom every single day, I promise you I probably would. Which is the truth. It’s just us choosing what we want. And so, technology has given us options. You know, I always talk about the couple you see in a restaurant, where like, me and Lizzie will walk in. Well, me and Lizzie don’t talk about this ’cause of my point of view, but I know so many of you have
walked into a restaurant and you’ve seen a couple and literally, both of them are on the
phone the whole time. And you and your partner are having dinner and saying like, look
how sad that is, right. All of you have done that. Or at least you’ve heard
of somebody doing that or you’ve been part of a party. To me, I don’t think that people
recognize that same couple, 20 years ago, they just sat
and ate dinner in silence looking at each other. Have you seen that weird thing? Have you seen that weird thing, India? Yeah, it’s weird. – It was weird. – It’s weird so I actually
am happy for that couple because what they would
have had to do 20 years ago, which is sit there in silence,
they’re at least actually keeping up with the ball game. Looking up on their Instagram. Deciding what they’d
rather do in that moment than hang out with the other person because they don’t have a great marriage or great relationship. That’s just real. This is real dynamics. I think it’s a very
dangerous slope to say, look, all these
relationships, how sad is this human interaction when
you have absolutely zero, triple zero, not double
zero, Robert Parrish, triple zero, follow me here DRock. Triple zero context to
what’s actually going on in the relationship. Do you know how many
people, I got it DRock. Do you know how many
people are in you know, out in public with each
other that hate each other at that moment. That are struggling. That are having problems. That are on the verge of breaking up. That have a business issue at hand. There’s so many dynamics
and I have no interest in sitting on a pedestal and saying, they should be interacting
with each other. And so, yeah, I think
there’s a responsibility and I think the responsibility goes in many different directions. And I think it’s a tremendously
interesting question. I still think that ultimately,
it’s very difficult to do anything other than
to rely on the end user to do what’s best for her or him. And so, that’s kind of
where I sit on the issue.

7:56

@DylSell on Twitter, and I have a question for the show. – DylSell. – DylSell. – Recently I’ve heard plenty of social media experts, mainly spurred by Mark Cuban and Evan Speigal. – Oh okay, they’re real people. – Are you for deleting the history of their tweets and other past social media posts, because […]

@DylSell on Twitter, and I
have a question for the show. – DylSell. – DylSell. – Recently I’ve heard plenty
of social media experts, mainly spurred by Mark
Cuban and Evan Speigal. – Oh okay, they’re real people. – Are you for deleting the
history of their tweets and other past social media posts,
because they say that the context is out of play 8
to 10 months in the past. I was curious what your
thoughts are on this, and if you have a counter punch. Thanks Gary, love your show. – Thanks brother. I don’t think I have a counter punch. I actually agree with both. I think, first of all, I do
think that Snapchat is the closest thing to real life communication, like everything you say
to your friends doesn’t get recorded for life. I think that’s why Snapchat exploded. When I finally made that realization, I’m like, wait a minute,
this is actually the real way we communicate, that’s when
it started getting exciting to me, that’s why I started
in late 2013, mid 2013 starting to get really bullish on it. You know Cuban with
Cyberdust, Evan with Snapchat, I know where you’re going
DylSell, I think that, I think that it has a place,
and I do believe that a disproportion amount of
the content deserves to be in a place where it disappears forever, however, I think there’s enormous value, as a matter of fact, yesterday
was one of my favorite moments in a long time in my career. Somebody tweeted, sweet
red wine is starting to explode in the U.S. I made that prediction
on a Wine Library TV episode, seven years ago,
and he linked towards it and it was fun to see a
younger, less fit Gary, make a tremendous
prediction about where the wine market was going, and
so I think that there’s content that I think, Is anybody here devastated
about the fact that they have these great pictures,
or videos, or comments from three, four, five, six years ago? No. Both, the answer is both. But it’s not an all or nothing. And definitely the Twitters
and the Facebooks created this kind of all, forever, and
I think the reason Snapchats working, the reason Cyberdust
has value and is working, is because they play in the
ying to the yang and this and that, and so, that’s that. I think they both work. I think they both have a place
at the table, and I think there’s probably, you
know, this is why Beme, and Meerkat, and Periscope, live and real time content has a place at the table, and there’s probably some sort of fourth thing I haven’t even thought about yet that has a place of the table. There’s a lot of seats at the table my friends, and I think people
get way too all or nothing, and they don’t realize
how many chairs there really are. – [India] That was beautiful.

15:08

– Vayner Nation, my name’s Jody Gowen, nice to meet you. – Nice to meet you. – I’ve already met you. Alright so, we talk a lot about press and the pros and cons of getting press, but even in like bad press situations someone, like some troll will always bring up the argument like, […]

– Vayner Nation, my name’s
Jody Gowen, nice to meet you. – Nice to meet you.
– I’ve already met you. Alright so, we talk a lot about
press and the pros and cons of getting press, but even
in like bad press situations someone, like some troll will
always bring up the argument like, “Well, at least we’re
talking about it, right?” – Right, the thought of
all press is good press? – Yeah, what’s your thoughts
on that, agree or disagree? – Fundamentally disagree. Like if somebody said you’re a
murderer and a child molester if you think that’s good, if
you think that’s good press, you’re out of your (beep) mind, right? So like the thought that all press is good press is ludicrous. Everything matters contextually. It’s the same reason I feel
crazy about media in our world. Everybody thinks all
impressions are equal. They’re not, like the content matters. Like the way people
feel about you matters. If they think, I’m adamantly against that and I think that’s, I
think the people that say all press is good press are
people that get bad press. Like, I really do. I can’t wrap my head around
bad press being a good thing. Like. how? That completely does the thing
that pisses me the most off about media, it takes the
context out of the equation. Well you still reached 11 million people. Like really? Donald Trump’s getting a
(beep)-load of press right now, do we think that’s good? Who could possibly think that’s good? That’s a crazy thought. And so, I think that’s a massive misnomer. And I’m very disrespectful
to anybody that believes that to be true, Jody. – Alright, thank you! – You got it. – [Group] (applause)

8:24

My question for you is podcast versus video. – Yeah. – Which one has been more effective for you? I know that you have a video show and you also have an Ask Gary podcast and I’m just curious which one has been more effective? Which one has more listeners? If you’re recommending that somebody […]

My question for you is
podcast versus video. – Yeah. – Which one has been
more effective for you? I know that you have a video show and you also have an Ask Gary podcast and I’m just curious which
one has been more effective? Which one has more listeners? If you’re recommending
that somebody get started, should they do the video? Should they do the podcast? Should they do both? I’d love to hear your thoughts. – Thanks, Mike. Videos been more effective for me because this is a video first show and then the podcast is
just a transcribe for this: psst, psst. So, you know, obviously for
this show, it’s been video. So many of the people are
winning more on podcast because they, either not doing the video or they’re not as good at video. I think I’m better in
video than podcast form. I’m also making the format for this. Obviously if I made this for audio, I would have a different play. I did Wine & Web on SIRIUS for nine months where that was made for audio and it was a different
show, different format. I interviewed people. Obviously that’s what so much of the podcast right now are
really, if you think about it, and I don’t want to be
disrespectful to podcast. I have big ups for all the podcasts. I wanna be on them when
I’m promoting stuff, so I don’t wanna get into
dirty territory here but these podcasts are
completely reliant on guests. Like, how do you keep it
fresh otherwise, right? You know, I’m, so I’m proud of being
able to keep it fresh, one-man show kind of thing. Well, obviously you characters. And so I think that, for me, it’s been video. I think that the context and the format that you’re
creating for matters. So, I think podcast that
are filming themselves doing the podcast and there’s video won’t do as well on video
’cause that’s secondary. Here, audio is secondary. But, so that’s it, that’s
the net result, Mike. But I think the right platform is the right platform for you. I think that I have the
charisma and the antics and the control of the
camera that very few have, which is why I’ve had two
successful video shows and so I think I’m an anomaly there and I’m gonna milk that because
that has extraordinary value but there’s plenty of
other people who crush it ’cause their voice is deep. My voice stinks. I mean, think about how
many great voices there are. And so, like, you know,
if you’re rolling deep, you’re gonna do some stuff, so I think you got to pick your medium and that’s the same with social network. So you’re better at
Snapchat, Twitter, Facebook, gotta find that and you gotta respect the context of the platform. – [Voiceover] Sean asks: Will desktop exist in 20 years?

5:39

– [Voiceover] James asks, “should I be writing unique content “on LinkedIn and Medium or is it okay to repurpose “the content I’ve already published on my blog?” – James, I’m a believer in both. The truth is we’ve been testing both as a team. I do think, I think you can use, specifically Medium […]

– [Voiceover] James asks, “should
I be writing unique content “on LinkedIn and Medium or
is it okay to repurpose “the content I’ve already
published on my blog?” – James, I’m a believer in both. The truth is we’ve been
testing both as a team. I do think, I think you can use, specifically Medium and LinkedIn, I feel very comfortable
in cross-pollinating ’cause I do think that
there’s some intellectual, above the brow, kind of,
similarities on Medium and LinkedIn so those are very comfortable. If you said, Medium and Snapchat, the same one minute video,
I’d feel uncomfortable ’cause I think the context
of the room is different. I think Medium and LinkedIn are similar. So if you feel like your audience and the context of the room, the vibe when you go into it, are similar then I think you can get away with it. And so we look at Facebook and LinkedIn and Medium having similarities but you guys see what
I’m doing on Snapchat if you’re not following me,
put up the QR code, DRock. Lot of editing here today. Gonna be here late on a Friday, no bullshit half-day
Fridays for you, DRock. Anyway, you know, I’m not
gonna do the same stuff on Snapchat that I’m doing, and I’m trying to do different stuff. But Medium and LinkedIn,
I feel fine with that. Now, I think we’re doing it
’cause we’re busy as crap and we’re pumping out a ton of content. You’re different than me. The people that are watching
are different than me. If you have the time, I think it’s amazing if you could start the for article with two
or three different lines in the first sentence that maybe even acknowledge of like I’d love to do and India,
this maybe something we should be doing. I’d love to start doing more stuff that’s kind of like, that start, that 99% of
the article’s the same but maybe the first two
sentences are something similar like, you know I’ve been seeing
a lot of people on LinkedIn and do blank. Like all of a sudden you
make it very contextual if you’re doing it in LinkedIn. Or, a common trend that we’re
seeing on Medium is blank. There’s some interesting contextual things you can do upfront that
an extra sentence or two change makes it even more native. So it’s something to consider. Cool.
– [India] Cool.

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