#AskGaryVee Episode 193: Vaynerworld in London, Teenage Entrepreneurs & Working Remotely

– (inaudible) – [Gary] How are you? – Very well thanks.
– [Gary] Good. – [Man] How about yourself?
– [Gary] Tremendous. What’s your question? – [Man] My question is I work in
podcasting and its a media that has been settling on the
cusp of being mainstream but never completely there. How would you go about turning
not even a podcast but any idea from just below
awareness of mainstream content into being
a mainstream media. – [Gary] How would I turn
podcasting itself into mainstream culture? – [Man] Not that specifically
if you’d like. – Or do you mean your podcast? – [Man] No, no. – Podcasting, yeah. I don’t think
that’s a very good idea. I don’t think you go and make a
consumption platform mainstream. I think what you do is you
reverse engineer when things go mainstream and ride them. To me, I have no
romance of platform. I don’t have a romance to
television or radio or mobile devices or social networks or
podcasting or written form. What I have romance for is your
collective attention and then riding those platforms. I mean look I was excited about
podcasting with Odeo years ago and it’s been funny to watch. What’s interesting about
podcasting is I think it’s about to get even far more mainstream
as we start going into the smart-ification of cars and
Bluetooth and those functions where people are going to be
really consuming these podcasts at scale while they’re traveling
and so for me the thought of taking a consumption
platform mainstream is A) way too big of a deal
to actually pull off. B) It’s pretty historic, my man. The written word, audio
and video are the platforms. Where they get
delivered evolves. – [Man] Okay. – That didn’t satisfy you. (crowd applause) Hold on you can
leave the mic. I don’t leave money
unsatisfied customers at least when they’re live. When you guys are watching,
I can’t figure it out but while we’re still, here go ahead. – [Man] We need more listeners. There’s hundreds of
thousands of podcasts. – You need more listeners? No shit you need more listeners. Retailers need more shoppers. Painters need more people
going to (censored) museums. That’s not for you. – [Man] 1 in 2 people still
don’t know what podcasts is. How do you chase them? – I wouldn’t. This is the point. You can’t force human beings to
do what you (censored) want. What you have to respond to
what they actually (censored) do. Got it? (audience cheers) I wanted in 2006,
10 years ago, for more people to watch YouTube because
I had the only (censored) show that was doing anything
but I couldn’t force that. I want badly that more than 14%
of money to be on e-commerce in America 20 years after I
launched an e-commerce wine business but I can’t have that. Got it? -[Man] Yeah, yeah. – What you need to do is
realize podcasting is (censored) enormous and I have a feeling that you’re not
podcast’s father. I feel you have podcasts within
the ecosystem of podcasting and you should recognize that there’s plenty of (censored)
attention for you to be successful so why don’t you win
over the people that are actually there than worrying
about everyone to get on it. – [Man] (inaudible)
(audience laughter) – I love it. Let’s move.
– [Man] Thank you. – You got it, brother.

you know I think number one piece of ice
after nineteen year old is always patients I think for a lot of us here
most of us not everybody has some youngsters in the crowd we’ve all been
there and I think the impatient so many of us have it nineteen tends to be the
detrimental aspect of our personality I think there’s way too much want to get
now now now which then leads to very short-term behavior and I we see a lot
of my friends like look there’s a very big difference between being rich and
being wealthy if we’re talking about money within the context of the business
and really normally it’s predicated on people that are thinking in a twenty or
thirty year window there’s people that are thinking in a twenty or thirty
minute window and so I’ve been very concerned in a lot of you seen this one
because you’re not here if you don’t know some of my spiel i’ve been pushing
very hard against these 22 and 23 year old business and life coaches who are on
Instagram selling a bullshit lifestyle and try to get people into their
mastermind and $800 ebooks and and the reason so many view nineteen year olds
the market are falling for it is kiss you want it now you know I can only
speak from the advice I can only give advice that I took myself I built a
business from three to sixty million dollars and more specifically from three
to twenty five million dollars in a three-year window as a kid and building
a business from three to twenty five and it’s yours too then also pay myself at
that time still $40,000 a year is meeting my own dog food I was patient I
was putting every one of those dollars back into the business because I knew that it wasn’t
over at 26 or 28 or 32 so many of you as you build something or extracting
dollars out so you buy things like dumped in watches and and like a car and
just dumb shit instead of putting that money back into the business building
something long term so my number one piece of ice in nineteen is one patients
it is I’m still patient and I told them and I’m cold maybe not to some of you
but I’m gonna do you mean when your nineteen people died of 40 so I think
that I think patients I think you need to understand that you’re not entitled
to shit you know I think a lot of people at a younger age have this fascination
and that Millennials 14 year olds were 19 when I 60 or older in nineteen
there’s an entitlement early on as the market has been punched in the mouth yet
right and so people think especially right now just did you start a business
doesn’t mean you’re entitled right it’s insanity everybody thinks you just get
the save an entrepreneur in the good shit happens I mean the datas against
you ninety percent of your going to fail so
hard and go work for the man that’s right the markets as you ninety eight
hundred times so why all of a sudden because there was a social network the
movie and because the shark tank and lines that only ship everybody think
anybody can do it so patients betting on your strengths figure out who you are
right listen learn and don’t let me promise to things there’s no nine-week
process to make money right there’s no seven-figure expert that’s going to show
you the way it’s hard work running around there and then we’ll get
to the front to back to back left hands

– I’ve got a question
that you’ve never ever been asked before. – [Gary] Okay. – Yeah, I do. Bear with me.
Bear with me. – [Gary] Okay. – Would you like
a special banana? – [Gary] Yes. – Because nobody eats
a banana like Gary. – [Gary] Nobody. I love it. Let’s clap it up for the banana. Nobody, DRock. – [Gabrielle] Also, can I
actually ask a question? – Yes. For a lot of you that only watch
the #AskGaryVee show this comes from what I putting out on
Snapchat so if you’re not following follow. – [Gabrielle] Thank you.
– You’re welcome. – [Gabrielle] Do you
know Desert Island Disks? – No. (audience laughter) – [Gabrielle] Nobody
eats a banana like Gary. By the way, podcasts I am a
voice actor so if you want a

apps would you take
to bring you joy or– – Instagram number one because
it’s soft porn and I need that. (audience laughter) I mean I’m going to
keep it real, right? I didn’t really hear it. Deserted island? – [Gabrielle] Desert
island, three apps. – Instagram soft porn one. Apps? Safari so I’d have
the entire Internet. (audience laughs) I’d be set. I wouldn’t need
anything after that. And probably… – [Man 4] Grindr. (audience laughter) – I mean if there was only one
other dude on the island Grindr would be right. And I would say
probably messenger, right? The default messenger
thing, just communication tools. Cool thank you. Let’s do it.
Who’s got a question?

– How do you feel
about remote workers? – I’m not into it. Now it is a massively proven
successful way to go about doing business. I wish my homie Jason Fried,
the founder of 37 signals, was sitting here he’d punch me
directly in the mouth and he would be right because for Jason
Fried and DHH the way they built their company or Matt Mullenweg
who’s built a billion-dollar company, Automattic WordPress
they have built it on absolute only remote
operators and employees. I, for me, self-awareness,
Gary Vaynerchuk, don’t like it. I don’t like having
satellite offices. I don’t like it. I want to be very hands-on. I’m very touchy-feely. I scale and build my business by walking by people’s
desks and can feel their. I literally sometimes go to the
bathroom to take a piss, right, walk walk by somebody don’t like
it way the felt and as I’m going to take a piss text my HR
company I’m like I need to see Rick for five minutes. That’s literally how
I built my company. That’s how I build my companies. I’m built on EQ. It’s funny when everyone said
social media was like not human and it’s bad the reason why so
optimistic about social media or technology is technology’s a
gateway drug to human connection. I know it because I only
live on human connection. I just use that stuff to scale. Without social media and
technology there wouldn’t have been one person on the corner
of that street last night, let alone 300. I used it to have the three and
half hours I had with all of you last night one by one
by one because of it. It was the enabler. Now, remote workers can do that
but for me to be successful I really like the idea
of having it together. Team dynamics. I’m a guy that loves sports. Clearly I like team dynamics. It’s not for me. I don’t like when people work
from, we had to force people to work from home for a year
because we’re going so fast and we ran out of space and fire
codes and everything and it was the worst year.
I hated it. I don’t feel that people are
productive, I don’t give a (censored) what you
say I don’t believe you. (audience laughter)
And so I don’t like it. And so it’s not for me as an
operator to run a company for me. But for a lot of
people it could be great. I will never build a company
that has remote employees at scale ever.
It will never happen. – [Ed] Thank you.
– Cool, you got it. (applause)

listening and going
through people’s twitter feed. Finding stuff they’re interested
in, responding to that. – [Gary] Yes. – You’ve now evolved to a
book called #AskGaryVee,– – [Gary] Yes. – and it’s very much your show
is now focused on you and your world–
– [Gary] Not true. It’s all listening. – What’s shift? – [Gary] Nothing shifted.
– Nothing shifted? Think about what you just said. Let’s break it down #AskGaryVee
is completely predicated on me listening to you first. No, it’s true. – That’s not the sense I get. I’ve been
following you for a while. We’ve communicated
with each other. – [Gary] Yes. – We follow each
other on Twitter. – [Gary] Yes, yep. – I felt a shift and the shift was
very much it’s all about you.– – [Gary] Yep, yes. – to a little bit
it’s all about me. – [Gary] Yeah. Well then, I’m doing a poor job. I totally understand
because how could I argue that if that’s what you feel. So maybe my bad job was the
tactic of it being #AskGaryVee instead of ask everybody, right,
may be it’s something like that. I don’t know man I’ve never felt
like I’ve been able to provide more value than
I’m doing right now. May be the positioning. May
be what’s going on with the positioning is throwing it off
but I’ve never been at the scale of engagement so Thank You
Economy I really feel like this is absolutely evolution of it
because instead of me putting out content that I want to put
out its completely predicated on everybody else. Right? I’m answering and
engaging more than I ever have. I’m producing more
about myself than ever and maybe
that’s the shift. Right? I’ve never had DRock following
me around so I have empathy for where you’re going with it. – And by the way, the reason I
ask is a lot of people ask me

this whole question about how do
you shift the focus from being in the spotlight and
being a self promoter– – [Gary] Yes. – to actually standing
for something. Being a cause–
– [Gary] Yes. – Being someone who’s out there
in the world trying to push a movement forward.
Push something forward. – [Gary] Yes. Yes. – And I’ve been asked
that same question– – [Gary] Yes. And so you’re worried that I’m
going in the wrong direction? I’m asking. By the way,
I’m a big boy. I respect. – [Daniel] A, I was wondering if
there was a deliberate shift,– – Yeah. – [Daniel] B, I was wondering
whether, like, I’ve worked with some of the biggest
speakers in the world– – Okay. – [Daniel] there’s
always a shift, – Okay. – [Daniel] where they
basically go from being completely humble about– – Yeah. – [Daniel] to that
you’re in the zone In that area of
300 people showing up people queueing up
down to the thing. – Dude, I think
it’s a great question. I think it’s a
very fair question. Keep the mic because
we’re still jamming. I think that number one, I’ve
always been egotistical and humble at the same time. I built a $65 million business
as a kid before I came out and did anything I had plenty of
ego before I even did that. I never worry about
this and I’ll explain why. I always know what my intent is. I only think that the giving has
exploded more of the attention because I’m doing even better. I think the reason there’s more
of this going on is because I’ve done it better with #AskGaryVee
’cause I’ve given more than I used to, believe it or not,
because I created structure around the giving. I so much have empathy for
where you’re going, I’m not too worried about it
because all those people that you’re talking about I don’t think
they go and spent 3 1/2 hours in the corner.
You know? I don’t. – When things blow up when
things go absolutely the way they’ve gone for you
and it goes exponential,– – [Gary] Yes. – how do you then
find your center? – I feel centered man. I think it depends
what one cares about. Right? For example, I wish we really
deeply knew each other because if you lived in my brain you
would be flabbergasted by how much money I leave on the table. If my CFO was sitting here it’s
so insane how people that are closer to me who actually have
access like when DRock was a fan and wanted to make a video
versus DRock today who has (censored) access, right? DRock likes me so much more
because he knows the truths behind your question. I can’t worry about it
because I know ebbs and flows. There was an early time in
Web 2.0 when I really had it at South-by I was one of
two or three people. Then I decided I needed to build
another business to have the audacity to talk to people
about business so I got quiet. If you think about it, for
me, between 11 to 14, right? Then I was like wait a minute I
really learned a lot let me go into a Q&A show because when I
was doing keynotes my Q&A part was where people
really liked it. Instead of me saying that I want
to talk about social networks or this stuff let’s
see what they want. Right? Listen, I know the business
speaker and personal brands too, I have not made my
money in that environment. When you go list everybody
you’re about to list I’ve made way more of my money
building actual businesses. If my CFO or my accountant were
here they hate that I do this. They’re like you build
businesses. Vayner’s gone from four to 100 million in revenue,
you’ll make more money in a month if you stopped
speaking, stop writing books, stop doing this.
I don’t want to. I like this. I do this more out of the vanity
of I like the interaction and I like the feeling that it feels
to be loved like this because my mom loved me so much. Again, it’s very important to
me, the other big speakers don’t have businesses that are
built to make money not off that audience. I don’t want anything from you. (applause) It’s a big deal. Right? It’s a big (censored) point. Everybody else you’re about
the name, they want his money, I don’t. Every three years I say can
you buy something for 18 bucks? And even then if he doesn’t do
you know what it feels like to answer emails at three in the
morning, all day engage, put out the content I know you do and
then when you start promoting for five or six weeks
an $18 book not a $25,000 a year mastermind. Not an $800 e-book. But an $18 book and then
somebody comments like GaryVee you’re a little
much on promotion. I’m like (censored), really? And then I get crazy because I’m
(censored) crazy and I’ll click that person and I’ll go look
and this (censored) is paying some guy $10,000 to be
his (censored) coach. Who’s a (censored) loser. Got it? And I appreciate you and the
reason why wanted to jam was in dialogue when we get that
punchline it becomes important. And I appreciate you
giving me that feedback. For me to be all about me for
them, the right move is to then take money from them. That’s the move you’re referring
to in that speaker world. That’s what they try to do. They try to monetize
their audience, I’m not. Right? I’m looking for legacy. I’m looking for legacy. I want their
emails in nine years. That’s what gets me off. I’ve made a lot of money. I’ve made a lot
of money already. Money is not driving me. I’m going to get that. I did that before I
came onto the scene, I’ll get that when I quiet. I like the interaction.
I like the legacy. I like the feeling.
I like the people liking me. I’ve got that vanity, for sure. But don’t let that vanity
confuse that I’m trying to do something wrong
and take the dollars and that’s a different thing. The reason I never worry about,
of course, it’s all about me and it’s equally all about you
and I think that the way people consume me is a reflection of
where they’re at with themselves and that’s how I
use it to navigate. You know? (applause) Thanks buddy. That’s it?